Wall Putty

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 15.5% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $194K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

+24.2%

Conversion, latest week

15.5%

Market size, estimated

$194Ka year

Peak month

September5.8× the quietest month

Top search term

wall putty136K searches a year

Listings sell for $8.56 on average, from $3.20 to $14.73. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $8.56 that is $9K to $11K a year per listing.

Average price

$8.56under the $15 to $100 sweet spot

Price range

$3.20–$14.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$11K

Returns

0.8%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Painting Supplies & Tools. It carries 7,385 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#10in Painting Supplies & Tools

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

7,385per listing

Listings tracked

17

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months