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Vinyl Knife

Fail

The top 5 brands take 97% of clicks, so Vinyl Knife is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$116K/yr88K searches / yr
90-day growth
+13.2%search demand this quarter
Competition
59%top-5 click share · 7 brands · 77 sellers

Flapen Score

Vinyl Knife against its category

The dotted line is the Tools & Home Improvement average. Past it, Vinyl Knife is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vinyl Knife market on Amazon at a glance

Shoppers on Amazon United States searched for Vinyl Knife 88K times last year and spent an estimated $116K. The top 5 brands take 97% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

12.1% of searches ended in a purchase last week.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
+13.2%
Conversion, latest week
12.1%
Market size, estimated
$116Ka year
Peak month
June1.5× the quietest month
Top search term
nt cutter29K searches a year

02 · Price

A sale here is worth $10.95.

Listings sell for $10.95 on average, from $5.57 to $24.07. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $10.95 that is $5K to $8K a year per listing.

Average price
$10.95under the $15 to $100 sweet spot
Price range
$5.57–$24.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$5K–$8K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #154 within Knives, Parts & Accessories. It carries 773 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#154in Knives, Parts & Accessories
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
773per listing
Listings tracked
23

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Vinyl Knife products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$12K$17K$23K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

77

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

59%

Top 20: 97%

Open market

1%

  • NT Cutter74%
  • VViViD11%
  • WORKPRO6%
  • Gebildet4%
  • TIFICAL2%
  • NEWISHTOOL2%
  • Open — no brand owns it (1 brand, 1%)

Demand

Vinyl Knife search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Vinyl Knife search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nt cutter29K/yr
  • nt cutter blades10K/yr
  • vinyl knife8K/yr
  • window tint knife6K/yr
  • tint knife6K/yr
  • vinyl wrap knife7K/yr
  • wrap knife6K/yr
  • ppf knife4K/yr
  • tint cutter3K/yr
  • window tint cutter4K/yr

Reviews and returns

What reviews say buyers love and hate about Vinyl Knife

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Quality-Overall”
0.6%of orders come back
“Junk”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Vinyl Knife questions

Answered from the same tracked data.