Vice
MaybeShoppers spend $3.2M a year here. But demand is soft, at -11.1% this quarter, so Vice is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 4859
- Market size
- $3.2M/yr1.7M searches / yr
- 90-day growth
- -11.1%search demand this quarter
- Competition
- 45%top-5 click share · 20 brands · 78 sellers
Flapen Score
Vice against its category
The dotted line is the Tools & Home Improvement average. Past it, Vice is stronger. Inside it, weaker.
Market
The Vice market on Amazon at a glance
Shoppers on Amazon United States searched for Vice 1.7M times last year and spent an estimated $3.2M. The top 5 brands take 65% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -11.1%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $3.2Ma year
- Peak month
- November1.3× the quietest month
- Top search term
- vice534K searches a year
02 · Price
A sale here is worth $62.43.
Listings sell for $62.43 on average, from $18.50 to $267.10. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $62.43 that is $47K to $62K a year per listing.
- Average price
- $62.43inside the $15 to $100 sweet spot
- Price range
- $18.50–$267.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $47K–$62K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Workholding Devices. It carries 1,573 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Workholding Devices
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,573per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 5 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Vice products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yost Vises LV-4 Homeowners Vise | 4.5 Inch Jaw Width with a 3 Inch Jaw Opening Home Vise | Secure Grip with Swivel Base | Blue
- Price
- $28.15
- Rating
- 4.6/5
- Reviews
- 10,756
- Age
- 11y ago

VEVOR Bench Vise 6-inch Jaw Width 5.9-inch Jaw Opening 360-Degree Swivel Locking Base Multipurpose Vise w/Anvil Heavy Duty Ductile Iron Workbench Vise w/Bolts & Nuts for Drilling Pipe Cutting
- Price
- $59.44
- Rating
- 4.7/5
- Reviews
- 2,483
- Age
- 3y ago

Vice Pro Drip Version Golf Balls (Lime/Black Drip)
- Price
- $29.73
- Rating
- 4.8/5
- Reviews
- 4,843
- Age
- 5y ago

WORKPRO Bench Vise 4-1/2 Vice for Workbench
- Price
- $41.55
- Rating
- 4.5/5
- Reviews
- 1,610
- Age
- 5y ago

Vice Golf Pro Plus White Golf Balls
- Price
- $35.11
- Rating
- 4.7/5
- Reviews
- 4,112
- Age
- 6y ago
Trending
90-day click momentum
Table Vise 3.2 Inch Bench Vise Universal Rotate 360 Work Clamp-On Vise Table Vice With Multifunctional Soft Jaws for Woodworking Drilling Sawing Metal Working
- Price
- $25.77
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 3mo ago

Vice Golf Pro Plus White Golf Balls
- Price
- $35.11
- Rating
- 4.7/5
- Reviews
- 4,112
- Age
- 6y ago

Vice Golf PRO PLUS 2020 | 12 Golf Balls | Features: 4-piece cast urethane maximum distance reduced driver spin | More colors: NEON RED WHITE | Profile: Designed for advanced golfers
- Price
- $31.16
- Rating
- 4.7/5
- Reviews
- 4,112
- Age
- 6y ago

6-Inch Bench Vise with Jaw Pads Heavy Duty Workbench Vise with Anvil 360 Swivel Locking Base 4500 lbs Clamping Force Bench Vice for Woodworking Drilling Pipe Cutting
- Price
- $62.90
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 5mo ago

Bench Vise 3 Inch Table Vise with Built-In Anvil and 360 Swivel Base
- Price
- $18.50
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 4mo ago
Newest
by launch date
Table Vise 3.2 Inch Bench Vise Universal Rotate 360 Work Clamp-On Vise Table Vice With Multifunctional Soft Jaws for Woodworking Drilling Sawing Metal Working
- Price
- $25.77
- Rating
- 4.7/5
- Reviews
- 34
- Age
- 3mo ago

Bench Vise 3 Inch Table Vise with Built-In Anvil and 360 Swivel Base
- Price
- $18.50
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 4mo ago

6-Inch Bench Vise with Jaw Pads Heavy Duty Workbench Vise with Anvil 360 Swivel Locking Base 4500 lbs Clamping Force Bench Vice for Woodworking Drilling Pipe Cutting
- Price
- $62.90
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 5mo ago

Table Vise 3.3 Jaw Width 2 in 1 Bench Vise Universal Rotate 360 Work Clamp-On Vise Table Vice With Two Multifunctional Jaw and Quick Adjustment Button for Woodworking DIY Metal Working and More
- Price
- $36.38
- Rating
- 4.6/5
- Reviews
- 59
- Age
- 7mo ago

Bench Vise 3 Inch Clamp-On Table Vise with Anvil 360 Swivel Base
- Price
- $26.29
- Rating
- 4.6/5
- Reviews
- 48
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
78
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
45%
Top 20: 80%
Open market
30%
- Vice Golf19%
- Yost Tools15%
- VEVOR14%
- WORKPRO10%
- STEINBRÜCKE5%
- SEDY5%
Demand
Vice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Vice search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- vice534K/yr
- bench vise380K/yr
- vise296K/yr
- vice for workbench57K/yr
- bench vice77K/yr
- table vise56K/yr
- table vice39K/yr
- bench vises38K/yr
- vice clamps21K/yr
- tornillo de banco24K/yr
Reviews and returns
What reviews say buyers love and hate about Vice
We read the reviews and the return reasons for every product selling here.
“All of the fitting with this vice is very tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vice questions
Answered from the same tracked data.









