up and down lights outdoor
Worth a lookShows no brand lock-in (top 5 brands take 24% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.
Brand share
Incredible24%top-5 brand share — no brand owns this niche
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Great$62.07avg listing price — sweet spot $15–$100
Review moat
Good915.42avg incumbent reviews — the moat a new listing must climb
Price range
Good$8.08–$179.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Market size
Okay$178K$178K/yr · 140K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, up and down lights outdoor is a $178K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 24% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
up and down lights outdoor market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $124K–$155K
- units × avg price
- Conversion rate
- 2.1%
- Avg BSR
- #312
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 1.0%
- Avg brand age
- 41 months
- Avg seller age
- 147 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
95 falling
Sellers
141
Top-5 brand share
24%
Top 20: 54%
Top-5 click share
14%
Top 20: 39%
Open market
74%
- BesLowe8%
- LEONLITE5%
- TORCHSTAR4%
- EDISHINE4%
- WIHTU3%
- Yolsunes2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top up and down lights outdoor search terms
- dusk till dawn outdoor light31K/yr
- bronze outdoor light fixture18K/yr
- outdoor farmhouse lights17K/yr
- modern outdoor wall sconce8K/yr
- modern exterior lights11K/yr
- modern outdoor light10K/yr
- modern outdoor sconce7K/yr
- large outdoor wall lights8K/yr
- outdoor wall lights led5K/yr
- dusk to dawn light fixture5K/yr
Top up and down lights outdoor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BesLowe Outdoor Wall Light Fixtures Modern Black Exterior Wall Lanterns
BesLowe$38.384.7★4,303 rev
TORCHSTAR LED Barn Light Dusk to Dawn Area Lights Aluminum 5000K Bronze
TORCHSTAR$36.224.5★7,737 rev
2-Pack Dusk to Dawn Outdoor Wall Sconces Exterior Farmhouse Gooseneck Barn Light Vintage Matte Black Outside Wall Mount Light Fixture Anti-Rust Waterproof Outdoor Light for House Porch Garage
TOBUSA$47.824.5★1,149 rev
LEONLITE 2-Pack 12 Outdoor Cylinder Wall Light Up and Down E26 Base
LEONLITE$44.084.5★293 rev
EDISHINE 2 Pack LED Outdoor Wall Lights Dimmable 3000K 4000K 5000K 15.7 Modern Black Outdoor Wall Sconce IP65 Waterproof Linear Exterior Wall Light for Entrance Hallway Garage Porch
EDISHINE$76.544.5★201 rev
Newest
by launch date
FNYUSLET Dusk to Dawn Outdoor Porch Lighting Fixtures Wall Mount Sensor Exterior Wall Light for House Ouside Lantern Lamp Waterproof Wall Sconce Lights Black Metal Coach Light for Garage Entryway
FNYUSLET$17.8546 rev
Aipsun 2 Packs LED Outdoor Wall Lights 3000K 4000K 6000K 23.6in Modern Black Outdoor Porch & Patio Wall Sconce Linear Exterior Wall Light for Entrance Hallway Garage Porch(3CCT)
Aipsun$116.0578 rev
Onforu 100w Dusk to Dawn Outdoor Lighting 11000LM Led Outdoor Light from Dusk Till Dawn Super Bright Flood Light IP66 Waterproof Exterior Security Black Light Fixture 3 Heads Photocell for Garage Yard
Onforu$28.95390 rev
EDISHINE 2 Pack LED Outdoor Wall Lights Dimmable 3000K 4000K 5000K 15.7 Modern Black Outdoor Wall Sconce IP65 Waterproof Linear Exterior Wall Light for Entrance Hallway Garage Porch
EDISHINE$76.54201 rev
camuucci Dusk to Dawn Outdoor Wall Light Sparkling Glow Porch Sconce
camuucci$92.36277 rev
Trending
90-day click momentumFNYUSLET Dusk to Dawn Outdoor Porch Lighting Fixtures Wall Mount Sensor Exterior Wall Light for House Ouside Lantern Lamp Waterproof Wall Sconce Lights Black Metal Coach Light for Garage Entryway
FNYUSLET$17.854.6★
BesLowe Outdoor Wall Light Fixtures Oil-Rubbed Bronze Wall Lanterns
BesLowe$85.494.7★
Aipsun 2 Packs LED Outdoor Wall Lights 3000K 4000K 6000K 23.6in Modern Black Outdoor Porch & Patio Wall Sconce Linear Exterior Wall Light for Entrance Hallway Garage Porch(3CCT)
Aipsun$116.054.8★
LEONLITE 2-Pack 12 Outdoor Cylinder Wall Light Up and Down E26 Base
LEONLITE$44.084.5★
Brightever Gooseneck Outdoor Light Fixtures 2-Pack Farmhouse Barn Lights for Porch Industrial Black Exterior Wall Sconce for Garage Patio E26 Base Anti-Rust Bulb not Included
Brightever$34.454.8★
What buyers say about up and down lights outdoor
What buyers praise and complain about, mined from review topics.What buyers love
“Bright white”
“Easy to put up”
“Great quality and exactly as described”
“Fair price”
“Better than I expected”
“Works flawlessly”
“well built”
“very durable”
“Easy to use”
“great lights”
What buyers complain about
“Did not last”
“Build quality is cheap”
“Never worked”
“it is not as bright”
“then got very dim again”
“Really small”
“Rusts”
“Difficult to Install”
“overall it feels much more expensive”
“I bought the wrong color light”
Top return reasons
Common questions
- Is up and down lights outdoor profitable to sell on Amazon United States?
- The niche generates $178K/yr across 153 tracked products. 13 of 18 products launched in the last 360 days are still selling. 90-day search growth is +10.2%. Flapen's verdict: Worth a look (54/100).
- How competitive is the up and down lights outdoor niche?
- 95 brands and 141 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 24% of demand.
- What do buyers complain about in up and down lights outdoor?
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 3.8%.
- When does demand for up and down lights outdoor peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the up and down lights outdoor niche?
- Listings span $8.08–$179.77; the average listing price is $62.07 (sweet spot $15–$100). The average incumbent carries 915 reviews — the moat a new listing must climb.