Unique Toilet Paper Holder
FailThe top 5 brands take 96% of clicks, so Unique Toilet Paper Holder is a Fail.
- Flapen Score
- 46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 4846
- Market size
- $158K/yr125K searches / yr
- 90-day growth
- +7.1%search demand this quarter
- Competition
- 30%top-5 click share · 9 brands · 79 sellers
Flapen Score
Unique Toilet Paper Holder against its category
The dotted line is the Tools & Home Improvement average. Past it, Unique Toilet Paper Holder is stronger. Inside it, weaker.
Market
The Unique Toilet Paper Holder market on Amazon at a glance
Shoppers on Amazon United States searched for Unique Toilet Paper Holder 125K times last year and spent an estimated $158K. The top 5 brands take 96% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.
- Searches, last 12 months
- 125K
- Growth, 90 days vs prior 90
- +7.1%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $158Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- moen toilet paper holder53K searches a year
02 · Price
A sale here is worth $27.05.
Listings sell for $27.05 on average, from $1.74 to $118.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $27.05 that is $3K to $7K a year per listing.
- Average price
- $27.05inside the $15 to $100 sweet spot
- Price range
- $1.74–$118.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
42% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #342 within Bathroom Hardware. It carries 1,715 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 98%
- Out of stock, average day
- 0.1%
- Average rank
- #342in Bathroom Hardware
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,715per listing
- Listings tracked
- 60
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Unique Toilet Paper Holder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Moen Preston Collection Spot Resist Brushed Nickel Single Post Toilet Paper Holder Wall Mounted Toilet Roll Holder DN8408BN
- Price
- $11.15
- Rating
- 4.7/5
- Reviews
- 4,380
- Age
- 19y ago

Moen Genta LX Modern Wall Mount Pivoting Toilet Paper Holder for Bathroom Matte Black BH3808BL
- Price
- $20.40
- Rating
- 4.6/5
- Reviews
- 2,201
- Age
- 8y ago

Moen Voss Collection Brushed Nickel Pivoting Toilet Paper Holder Wall Mounted Double Post Toilet Tissue Holder YB5108BN
- Price
- $32.42
- Rating
- 4.8/5
- Reviews
- 800
- Age
- 11y ago

Moen Brantford Traditional Brushed Nickel Spring-Loaded Wall Mounted Toilet Paper Holder YB2208BN
- Price
- $22.10
- Rating
- 4.4/5
- Reviews
- 623
- Age
- 18y ago

Moen Contemporary Brushed Nickel Toilet Paper Holder Modern Wall Mounted Toilet Roll Holder P5050BN
- Price
- $9.37
- Rating
- 4.2/5
- Reviews
- 3,679
- Age
- 9y ago
Trending
90-day click momentum
Moen Vale Chrome Double Post Pivoting Toilet Paper Holder Wall Mounted Toilet Tissue Holder DN4408CH
- Price
- $21.53
- Rating
- 4.7/5
- Reviews
- 2,444
- Age
- 15y ago

Moen DN4408ORB Vale Pivoting Paper Holder Oil Rubbed Bronze
- Price
- $26.44
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 15y ago

Moen Brantford Traditional Brushed Nickel Spring-Loaded Wall Mounted Toilet Paper Holder YB2208BN
- Price
- $22.10
- Rating
- 4.4/5
- Reviews
- 623
- Age
- 18y ago

Moen Contemporary Chrome Wall Mount Spring Toilet Paper Holder for Bathroom P5050
- Price
- $3.18
- Rating
- 4.4/5
- Reviews
- 9,975
- Age
- 9y ago

FORIOUS Toilet Paper Holder Wall Mount Stainless Steel Rustproof Double Post Pivoting Tissue Roll Holder for Bathroom Commercial Toilet Paper Dispenser (Brushed Nickel Classic)
- Price
- $15.18
- Rating
- 4.7/5
- Reviews
- 3,717
- Age
- 4y ago
Newest
by launch date
Day Moon Toilet Paper Holder Wall Mount Modern Roll Holder for Bathroom Stainless Steel Rustproof Double Post Pivoting Tissue Roll Holder for Bathroom Classic Brushed Nickel
- Price
- $15.27
- Rating
- 4.5/5
- Reviews
- 7,240
- Age
- 2y ago

Day Moon Matte Black Toilet Paper Holder Wall Mount - Pivoting Modern Roll Holder for Bathroom
- Price
- $12.57
- Rating
- 4.5/5
- Reviews
- 7,240
- Age
- 2y ago

FORIOUS Toilet Paper Holder Wall Mount Stainless Steel Rustproof Double Post Pivoting Tissue Roll Holder for Bathroom Commercial Toilet Paper Dispenser (Brushed Nickel Classic)
- Price
- $15.18
- Rating
- 4.7/5
- Reviews
- 3,717
- Age
- 4y ago

FORIOUS Toilet Paper Holder Wall Mount Stainless Steel Rustproof Double Post Pivoting Tissue Roll Holder for Bathroom Commercial Toilet Paper Dispenser Matte Black
- Price
- $12.71
- Rating
- 4.7/5
- Reviews
- 3,717
- Age
- 4y ago

RARXTR Bathroom Toilet Paper Holder Wall Mount SUS304 Stainless Steel Double Post Pivoting Toilet Paper Roll Holder Wall Mounted for Bathroom RV Commercial Toilet Tissue Dispensers Brushed Nickel
- Price
- $12.77
- Rating
- 4.6/5
- Reviews
- 1,891
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
9 falling
Sellers
79
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
30%
Top 20: 68%
Open market
2%
- Moen79%
- FORIOUS7%
- DELTA5%
- Day Moon Designs3%
- RARXTR2%
- Tearel1%
- Open — no brand owns it (3 brands, 2%)
Demand
Unique Toilet Paper Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Unique Toilet Paper Holder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- moen toilet paper holder53K/yr
- moen bathroom accessories20K/yr
- pivoting toilet paper holder16K/yr
- moen toilet paper holder brushed nickel9K/yr
- pivot toilet paper holder6K/yr
- moen brushed nickel toilet paper holder5K/yr
- toilet paper holder moen5K/yr
- toilet paper holder wall mount brushed nickel4K/yr
- moen toilet paper holder chrome3K/yr
- wall mounted toilet paper holder brushed nickel4K/yr
Reviews and returns
What reviews say buyers love and hate about Unique Toilet Paper Holder
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Unique Toilet Paper Holder questions
Answered from the same tracked data.









