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Under Bed Gun Safe

Fail

Buyers convert on only 0.5% of searches, so Under Bed Gun Safe is a Fail.

Flapen Score
34
34 / 100
Ranks 8,821 of 9,536 Tools & Home Improvement niches · −14 vs the category median of 48
Market size
$177K/yr155K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
61%top-5 click share · 17 brands · 34 sellers

Flapen Score

Under Bed Gun Safe against its category

The dotted line is the Tools & Home Improvement average. Past it, Under Bed Gun Safe is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Under Bed Gun Safe market on Amazon at a glance

Shoppers on Amazon United States searched for Under Bed Gun Safe 155K times last year and spent an estimated $177K. The top 5 brands take 74% of clicks. Demand peaks in Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months
155K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
0.5%
Market size, estimated
$177Ka year
Peak month
December1.6× the quietest month
Top search term
under bed gun safe44K searches a year

02 · Price

A sale here is worth $233.48.

Listings sell for $233.48 on average, from $18.10 to $537.66. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $233.48 that is $0 to $23K a year per listing.

Average price
$233.48above the $15 to $100 sweet spot
Price range
$18.10–$537.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$23K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #412 within Safes & Safe Accessories. It carries 3,785 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
50%
Out of stock, average day
15.8%
Average rank
#412in Safes & Safe Accessories
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
3,785per listing
Listings tracked
22

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top Under Bed Gun Safe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$9K$18K$27K$35K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

34

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

20%

  • LANGGER V21%
  • Eltean19%
  • dinwork14%
  • Rumetol12%
  • POCHAR8%
  • SnapSafe6%

Demand

Under Bed Gun Safe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Under Bed Gun Safe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • under bed gun safe44K/yr
  • under bed safe36K/yr
  • underbed gun safe9K/yr
  • under bed gun storage9K/yr
  • trunk safe8K/yr
  • under the bed gun safe9K/yr
  • under bed rifle safe8K/yr
  • underbed safe6K/yr
  • under bed gun safe for rifles7K/yr
  • gun safe under bed6K/yr

Reviews and returns

What reviews say buyers love and hate about Under Bed Gun Safe

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Super small”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Under Bed Gun Safe questions

Answered from the same tracked data.