Twinkling Lights

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-30.3%

Conversion, latest week

2.3%

Market size, estimated

$54Ka year

Peak month

November99.4× the quietest month

Top search term

twinkle tree lights24K searches a year

Listings sell for $14.52 on average, from $6.73 to $25.77. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.52 that is $0 to $1K a year per listing.

Average price

$14.52under the $15 to $100 sweet spot

Price range

$6.73–$25.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

5.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #321 within String Lights. It carries 2,507 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

4.4%

Average rank

#321in String Lights

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,507per listing

Listings tracked

14

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months