Is Tuffblock profitable to sell on Amazon United States?

Flapen scores Tuffblock 59 out of 100 on Amazon United States, a Maybe. Shoppers spend $320K a year across 50 tracked products. Amazon counts 3 of the 4 products launched in the last year as successful launches. Search demand grew +64.5% in the last 90 days.

How competitive is the Tuffblock niche on Amazon United States?

26 brands and 41 sellers compete in Tuffblock on Amazon United States. The top 5 Tuffblock products take 34% of clicks, and the top 5 brands take 56%.

What do buyers complain about in Tuffblock?

Tuffblock buyers on Amazon United States complain most about Quality-Overall, Size-Overall, and Value For Money. Returns run at 4.3% of orders.

When does demand for Tuffblock peak?

Search demand for Tuffblock on Amazon United States peaks in Apr–May–Jun–Jul, and the busiest month runs 5.2× the quietest.

What does it cost to enter the Tuffblock niche?

Tuffblock sells for $68.15 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $11.83 to $266.61. The average product has 164 reviews, the count a new listing must catch up to.

Tuffblock

Maybe

The average product has only 164 reviews. But buyers convert on only 2.0% of searches, so Tuffblock is a Maybe.

Filters No Dominant Brand High Price

Flapen Score: 59
59 / 100Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 48
Market size: $320K/yr230K searches / yr
90-day growth: +64.5%search demand this quarter
Competition: 34%top-5 click share · 26 brands · 41 sellers

Flapen Score

Tuffblock against its category

The dotted line is the Tools & Home Improvement average. Past it, Tuffblock is stronger. Inside it, weaker.

59Maybe

This niche Category average

See the method

Market

The Tuffblock market on Amazon at a glance

Shoppers on Amazon United States searched for Tuffblock 230K times last year and spent an estimated $320K. The top 5 brands take 56% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +64.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $320K a year.

Searches, last 12 months: 230K
Growth, 90 days vs prior 90: +64.5%
Conversion, latest week: 2.0%
Market size, estimated: $320Ka year
Peak month: May5.2× the quietest month
Top search term: deck blocks29K searches a year

02 · Price

A sale here is worth $68.15.

Listings sell for $68.15 on average, from $11.83 to $266.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $68.15 that is $0 to $7K a year per listing.

Average price: $68.15inside the $15 to $100 sweet spot
Price range: $11.83–$266.61
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 0–100
Revenue per listing a year: $0–$7K
Returns: 4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #133 within Decking & Fencing. It carries 164 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings: 86%
Prime listings: 86%
Out of stock, average day: 17.7%
Average rank: #133in Decking & Fencing
Average rating: 4.54 starsAmazon United States average 4.42 stars
Average reviews: 164per listing
Listings tracked: 50

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 4
Successful launches: 3Amazon's first-year sales bar
Average brand age: 40 months

Products