Travel Safety
FailDemand is soft, at -28.9% this quarter, so Travel Safety is a Fail.
- Flapen Score
- 49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 4849
- Market size
- $84K/yr185K searches / yr
- 90-day growth
- -28.9%search demand this quarter
- Competition
- 36%top-5 click share · 39 brands · 128 sellers
Flapen Score
Travel Safety against its category
The dotted line is the Tools & Home Improvement average. Past it, Travel Safety is stronger. Inside it, weaker.
Market
The Travel Safety market on Amazon at a glance
Shoppers on Amazon United States searched for Travel Safety 185K times last year and spent an estimated $84K. The top 5 brands take 54% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 185K
- Growth, 90 days vs prior 90
- -28.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $84Ka year
- Peak month
- April1.4× the quietest month
- Top search term
- travel safety48K searches a year
02 · Price
A sale here is worth $19.15.
Listings sell for $19.15 on average, from $3.64 to $97.16. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $19.15 that is $10K to $14K a year per listing.
- Average price
- $19.15inside the $15 to $100 sweet spot
- Price range
- $3.64–$97.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$14K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #167 within Door Hardware & Locks. It carries 11,669 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #167in Door Hardware & Locks
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 11,669per listing
- Listings tracked
- 55
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Travel Safety products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SABRE Portable Door Lock Durable Metal Construction Lightweight and Compact Quick No-Tool Installation Fits Most Inward-Swinging Hinged Doors Requires 1/8 Inch Gap For Houses Apartments Condos
- Price
- $14.25
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 2y ago

SaiTech IT 5 Pack RFID Blocking Card for Credit Debit ID Card Black
- Price
- $9.81
- Rating
- 4.7/5
- Reviews
- 10,163
- Age
- 2y ago

SABRE Personal Safety Kit with Pepper Spray for Self Defense and 2-in-1 Personal Alarm with LED Light 25 Bursts 130dB Alarm Audible Up to 1 250 Feet Quick Release Key Ring Lavender 0.54 fl oz
- Price
- $16.96
- Rating
- 4.5/5
- Reviews
- 1,320
- Age
- 3y ago

Portable Door Lock & Door Stop Alarm Set Dual Protection Home Security Door Kit Travel Hotel Lock Devices Pocket Self Defensey Tools for Traveling Hotel Home Apartment Red
- Price
- $10.94
- Rating
- 4.2/5
- Reviews
- 5,558
- Age
- 2y ago

Sabre Compact Travel Door Lock Portable Door Security for Hotels Vacation Rentals Apartments & Dorms Fits Most Inward-Opening Doors Door Latch Lock Withstands 730 lbs of Force No Tools Needed
- Price
- $14.43
- Rating
- 3.9/5
- Reviews
- 149
- Age
- 11mo ago
Trending
90-day click momentum
SABRE Runner Pepper Gel Police Strength OC Spray Adjustable 360 Reflective Hand Strap for Easy Carry & Access 0.67 fl oz 4X Longer Spray Time - Up to 13 Seconds HPLC Tested Reduced Blowback
- Price
- $10.00
- Rating
- 4.7/5
- Reviews
- 5,963
- Age
- 15y ago

Buffway Slim Minimalist Front Pocket RFID Blocking Leather Wallets for Men and Women - Carbon Fiber Black
- Price
- $15.57
- Rating
- 4.6/5
- Reviews
- 115,195
- Age
- 7y ago

SABRE Personal Safety Kit with Pepper Spray for Self Defense and 2-in-1 Personal Alarm with LED Light 25 Bursts 130dB Alarm Audible Up to 1 250 Feet Quick Release Key Ring Lavender 0.54 fl oz
- Price
- $16.96
- Rating
- 4.5/5
- Reviews
- 1,320
- Age
- 3y ago

CHENSPRX Minimalist RFID Blocking Small Wallet with ID Window WaterResistant Zip Id Case Wallet with Lanyard Keychain for Cards Cash Travel Women Men
- Price
- $15.82
- Rating
- 4.7/5
- Reviews
- 3,269
- Age
- 4y ago

Buffway Slim Minimalist Front Pocket RFID Blocking Leather Wallets for Men and Women - Cross Black
- Price
- $15.48
- Rating
- 4.6/5
- Reviews
- 115,195
- Age
- 8y ago
Newest
by launch date
Sabre Compact Travel Door Lock Portable Door Security for Hotels Vacation Rentals Apartments & Dorms Fits Most Inward-Opening Doors Door Latch Lock Withstands 730 lbs of Force No Tools Needed
- Price
- $14.43
- Rating
- 3.9/5
- Reviews
- 149
- Age
- 11mo ago

zelin Anti Theft Zipper Clips Double Opening Small Carabiner Clips 4Pcs Elegant Zinc Alloy Zipper Pull Replacement for Travel Commuting and Camping (Space Grey)
- Price
- $5.47
- Rating
- 4.6/5
- Reviews
- 1,228
- Age
- 1y ago

Guard Dog Security Blocklock Portable Door Lock Hotel Door Locks for Travelers Security Tough Durable Apartment Door Security Home Security Travel Essentials Easy to Use
- Price
- $13.56
- Rating
- 4.3/5
- Reviews
- 913
- Age
- 1y ago

SABRE Portable Door Lock Durable Metal Construction Lightweight and Compact Quick No-Tool Installation Fits Most Inward-Swinging Hinged Doors Requires 1/8 Inch Gap For Houses Apartments Condos
- Price
- $14.25
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 2y ago

SaiTech IT 5 Pack RFID Blocking Card for Credit Debit ID Card Black
- Price
- $9.81
- Rating
- 4.7/5
- Reviews
- 10,163
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
39 falling
Sellers
128
Top-5 brand share
54%
Top 20: 87%
Top-5 click share
36%
Top 20: 73%
Open market
42%
- SABRE27%
- SaiTech IT8%
- HNHMT7%
- VENTURE 4TH6%
- Travelon6%
- zelin4%
Demand
Travel Safety search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Travel Safety search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- travel safety48K/yr
- travel safety essentials for women81K/yr
- travel security20K/yr
- sabre door lock9K/yr
- sabre portable door lock17K/yr
- compact travel door lock4K/yr
- sabre portable door lock for travel3K/yr
- sabres portable door lock3K/yr
Reviews and returns
What reviews say buyers love and hate about Travel Safety
We read the reviews and the return reasons for every product selling here.
“On the small side”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Travel Safety questions
Answered from the same tracked data.









