Tool Lanyard

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months

189K

Growth, 90 days vs prior 90

-5.7%

Conversion, latest week

5.0%

Market size, estimated

$170Ka year

Peak month

March1.5× the quietest month

Top search term

tool lanyard84K searches a year

Listings sell for $18.13 on average, from $7.99 to $39.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $18.13 that is $9K to $14K a year per listing.

Average price

$18.13inside the $15 to $100 sweet spot

Price range

$7.99–$39.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.9%of orders · Amazon United States median 2.1%

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Fall Protection. It carries 601 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

40%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Fall Protection

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

601per listing

Listings tracked

5

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months