Toilet Seal
FailShoppers spend only $74K a year here, so Toilet Seal is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $74K/yr66K searches / yr
- 90-day growth
- +4.9%search demand this quarter
- Competition
- 68%top-5 click share · 14 brands · 100 sellers
Flapen Score
Toilet Seal against its category
The dotted line is the Tools & Home Improvement average. Past it, Toilet Seal is stronger. Inside it, weaker.
Market
The Toilet Seal market on Amazon at a glance
Shoppers on Amazon United States searched for Toilet Seal 66K times last year and spent an estimated $74K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Mar–Oct. Flapen scores it 45 out of 100, a Fail.
01 · Demand
8.8% of searches ended in a purchase last week.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- +4.9%
- Conversion, latest week
- 8.8%
- Market size, estimated
- $74Ka year
- Peak month
- March1.9× the quietest month
- Top search term
- toilet seal48K searches a year
02 · Price
A sale here is worth $12.72.
Listings sell for $12.72 on average, from $6.59 to $29.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $12.72 that is $3K to $6K a year per listing.
- Average price
- $12.72under the $15 to $100 sweet spot
- Price range
- $6.59–$29.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #298 within Plumbing. It carries 3,110 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #298in Plumbing
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 3,110per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Toilet Seal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DANCO All-in-One Toilet Installation Kit Perfect Seal Wax Ring & Zero Cut Bolts Toilet Repair Wax-Free Mounting Toilet Bolts (10879X)
- Price
- $15.68
- Rating
- 4.4/5
- Reviews
- 4,060
- Age
- 8y ago

Korky 6000BP Universal Toilet WaxFree Seal with Hardware - Toilet Installation Made Easy - Made in USA Red
- Price
- $12.02
- Rating
- 4.5/5
- Reviews
- 1,457
- Age
- 11y ago

TOUSEA Professional Waterproof Caulk Strip - Self Adhesive White Sealing Tape for Toilet Tub Peel and Stick Backsplash Finisher - Renter Friendly Easy Install
- Price
- $9.79
- Rating
- 4.2/5
- Reviews
- 10,832
- Age
- 3y ago

Hibbent Extra Thick Toilet Wax Ring Replacement Kit Universal Toilet Seal Ring with Brass Toilet Floor Bolts and Retainer Washers PE Flange Fits 3 Inch and 4 Inch Drain Pipes
- Price
- $10.77
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 9mo ago

Danco Perfect Seal Toilet Wax Ring with Bolts (10826X)
- Price
- $9.04
- Rating
- 4.5/5
- Reviews
- 552
- Age
- 9y ago
Trending
90-day click momentum
Fluidmaster 7530P8 Universal Better Than Wax Toilet Seal Wax-Free Toilet Bowl Gasket Fits Any Drain 2 Pack
- Price
- $23.82
- Rating
- 4.5/5
- Reviews
- 11,310
- Age
- 10y ago

White Caulk Tape for Bath & Kitchen Caulking Tape for Bathroom Caulking White Self Adhesive Caulk Strip tub Surround Toilet Bowl Stick on Gel Kitchen Countertop (1.5in x 10.5ft)
- Price
- $10.04
- Rating
- 4.2/5
- Reviews
- 10,832
- Age
- 3y ago

Danco Perfect Seal Toilet Wax Ring with Bolts (10826X)
- Price
- $9.04
- Rating
- 4.5/5
- Reviews
- 552
- Age
- 9y ago

Hibbent Extra Thick Toilet Wax Ring Replacement Kit Universal Toilet Seal Ring with Brass Toilet Floor Bolts and Retainer Washers PE Flange Fits 3 Inch and 4 Inch Drain Pipes
- Price
- $10.77
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 9mo ago

One N Done Toilet Flange Repair Kit - Toilet Kit For Low or Broken Toilet Flange. Toilet Wax Ring Replacement Kit W/Toilet Flange Extender Kit. No Wax Ring For Toilet Bowl Or Toilet Seal Required (1)
- Price
- $29.34
- Rating
- 4.4/5
- Reviews
- 335
- Age
- 2y ago
Newest
by launch date
Hibbent Extra Thick Toilet Wax Ring Replacement Kit Universal Toilet Seal Ring with Brass Toilet Floor Bolts and Retainer Washers PE Flange Fits 3 Inch and 4 Inch Drain Pipes
- Price
- $10.77
- Rating
- 4.7/5
- Reviews
- 226
- Age
- 9mo ago

Flush Valve Seal for Mansfield 210/211 Flush Valve Upgraded Silicone Material Mansfield Toilet Replacement Parts 160 Toilet Gasket Equivalent to 630-0030 2Pcs
- Price
- $7.95
- Rating
- 4.3/5
- Reviews
- 82
- Age
- 1y ago

MENNTY Toilet Flange Repair Kit with Elastic Seal Fits 3in & 4in Drains
- Price
- $22.95
- Rating
- 4.5/5
- Reviews
- 218
- Age
- 1y ago

Caulk Tape Toilet Caulk Strip Waterproof Traditional Caulking Replacement Caulking Sealant Tape for Kitchen Sink Bathroom Countertop Shower Bathtub Edge Protector (1.5 x 10.5Ft)
- Price
- $7.25
- Rating
- 4.2/5
- Reviews
- 567
- Age
- 2y ago

Caulk Tape Self Adhesive 1 Rolls Waterproof Caulk Strip Toilet Sealer Around Toilet Base Traditional Caulking Replacement Caulking Tape for Bathroom Bathtub Floor Wall Edge Protector (1)
- Price
- $7.23
- Rating
- 4.2/5
- Reviews
- 654
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
100
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
17%
- Danco30%
- Korky20%
- TOUSEA16%
- Hibbent7%
- BLUEJUNWEI5%
- Fixmend4%
- Open — no brand owns it (8 brands, 17%)
Demand
Toilet Seal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Mar, Oct · busiest ÷ quietest = 1.9×
Search terms
Top Toilet Seal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toilet seal48K/yr
- danco all in one toilet installation kit6K/yr
- toilet bowl seal6K/yr
- danco perfect seal3K/yr
- toilet seals3K/yr
Reviews and returns
What reviews say buyers love and hate about Toilet Seal
We read the reviews and the return reasons for every product selling here.
“Adhesion is not good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toilet Seal questions
Answered from the same tracked data.









