Toggle Dimmer Switch
FailDemand is soft, at -17.9% this quarter, so Toggle Dimmer Switch is a Fail.
- Flapen Score
- 42 / 100Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 4842
- Market size
- $90K/yr44K searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 69%top-5 click share · 8 brands · 31 sellers
Flapen Score
Toggle Dimmer Switch against its category
The dotted line is the Tools & Home Improvement average. Past it, Toggle Dimmer Switch is stronger. Inside it, weaker.
Market
The Toggle Dimmer Switch market on Amazon at a glance
Shoppers on Amazon United States searched for Toggle Dimmer Switch 44K times last year and spent an estimated $90K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
6.8% of searches ended in a purchase last week.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $90Ka year
- Peak month
- November16.7× the quietest month
- Top search term
- toggle dimmer switch21K searches a year
02 · Price
A sale here is worth $29.91.
Listings sell for $29.91 on average, from $15.37 to $97.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $29.91 that is $7K to $15K a year per listing.
- Average price
- $29.91inside the $15 to $100 sweet spot
- Price range
- $15.37–$97.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$15K
- Returns
- 5.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #95 within Switches & Dimmers. It carries 1,253 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #95in Switches & Dimmers
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 1,253per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Toggle Dimmer Switch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lutron Ariadni/Toggler LED+ Dimmer Light Switch for Dimmable LED Halogen and Incandescent Dimmer Switch 150W Single-Pole/3-Way AYCL-153P-WH White
- Price
- $23.67
- Rating
- 4.6/5
- Reviews
- 7,245
- Age
- 14y ago

Leviton Toggle Slide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures TSL01-W White
- Price
- $19.32
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3mo ago

Feit Electric Toggle Dimmer with Light Switch for Dimmable LED Light Bulbs Single Pole or 3-Way Wall Plate and Wire Nut Installation Included DIM/Toggle/2 2 Pack
- Price
- $19.37
- Rating
- 4.1/5
- Reviews
- 159
- Age
- 1y ago

AIDA Toggle Slide Dimmer Switch for Dimmable LED Light/CFL/Incandescent 600 Watt max Single-Pole or 3-Way Rocker On/Off Wall Switch with Dimmer Slider Wall Plate NOT Included UL White 1 Pack
- Price
- $15.58
- Rating
- 4.3/5
- Reviews
- 468
- Age
- 2y ago

GE 18025 Dimmer Toggle On/Off White
- Price
- $15.37
- Rating
- 4.2/5
- Reviews
- 949
- Age
- 17y ago
Trending
90-day click momentum
Leviton Toggle Slide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures TSL01-W White
- Price
- $19.32
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3mo ago

ELEGRP Digital Dimmer Switch for LED/CFL Toggle Dimmer Switch with Decorative Frameless Design Wallplate Single Pole/3-Way UL Listed 1 Pack White
- Price
- $16.36
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 10mo ago

Eaton TI306L-K 600-Watt 120-Volt Single-Pole/3-way Lighted Incandescent/Halogen Toggle Dimmer with Non-Preset
- Price
- $17.71
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 16y ago

ELEGRP Digital Toggle Dimmer Switch for Dimmable LED CFL and Incandescent Light Bulbs Single Pole or 3-Way Toggle LED Dimmer Light Switch Wall Plate Included UL Listed 6 Pack White
- Price
- $67.73
- Rating
- 4.3/5
- Reviews
- 912
- Age
- 2y ago

Feit Electric Toggle Dimmer with Light Switch for Dimmable LED Light Bulbs Single Pole or 3-Way Wall Plate and Wire Nut Installation Included DIM/Toggle/2 2 Pack
- Price
- $19.37
- Rating
- 4.1/5
- Reviews
- 159
- Age
- 1y ago
Newest
by launch date
Leviton Toggle Slide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures TSL01-W White
- Price
- $19.32
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 3mo ago

ELEGRP Digital Dimmer Switch for LED/CFL Toggle Dimmer Switch with Decorative Frameless Design Wallplate Single Pole/3-Way UL Listed 1 Pack White
- Price
- $16.36
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 10mo ago

TG Digital Toggle Dimmer Light Switch for Dimmable LED CFL and Incandescent Light Bulbs Single Pole/ 3-Way Wall Plate Included UL Listed 2 Pack White
- Price
- $28.88
- Rating
- 4.0/5
- Reviews
- 88
- Age
- 1y ago

Feit Electric Toggle Dimmer with Light Switch for Dimmable LED Light Bulbs Single Pole or 3-Way Wall Plate and Wire Nut Installation Included DIM/Toggle/2 2 Pack
- Price
- $19.37
- Rating
- 4.1/5
- Reviews
- 159
- Age
- 1y ago

AIDA Toggle Slide Dimmer Switch for Dimmable LED Light/CFL/Incandescent 600 Watt max Single-Pole or 3-Way Rocker On/Off Wall Switch with Dimmer Slider Wall Plate NOT Included UL White 1 Pack
- Price
- $15.58
- Rating
- 4.3/5
- Reviews
- 468
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
31
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
2%
- ELEGRP26%
- Lutron24%
- Leviton19%
- Feit Electric10%
- AIDA9%
- GE9%
- Open — no brand owns it (2 brands, 2%)
Demand
Toggle Dimmer Switch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 16.7×
Search terms
Top Toggle Dimmer Switch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toggle dimmer switch21K/yr
- toggle dimmer light switch7K/yr
- dimmer switch toggle4K/yr
- dimmer toggle switch4K/yr
- toggle dimmer4K/yr
- dimmer light switch toggle3K/yr
Reviews and returns
What reviews say buyers love and hate about Toggle Dimmer Switch
We read the reviews and the return reasons for every product selling here.
“Quality control issues with Lutron”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toggle Dimmer Switch questions
Answered from the same tracked data.









