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Ting

Maybe

Products sell for $37.58 on average, inside the sweet spot. But the top 5 products take 72% of clicks, so Ting is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size
$260K/yr121K searches / yr
90-day growth
+36.1%search demand this quarter
Competition
72%top-5 click share · 11 brands · 21 sellers

Flapen Score

Ting against its category

The dotted line is the Tools & Home Improvement average. Past it, Ting is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ting market on Amazon at a glance

Shoppers on Amazon United States searched for Ting 121K times last year and spent an estimated $260K. The top 5 brands take 81% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

5.7% of searches ended in a purchase last week.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
+36.1%
Conversion, latest week
5.7%
Market size, estimated
$260Ka year
Peak month
May1.6× the quietest month
Top search term
ting99K searches a year

02 · Price

A sale here is worth $37.58.

Listings sell for $37.58 on average, from $15.16 to $94.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $37.58 that is $28K to $38K a year per listing.

Average price
$37.58inside the $15 to $100 sweet spot
Price range
$15.16–$94.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
$28K–$38K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #698 within Fire Safety. It carries 342 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
80%
Out of stock, average day
1.0%
Average rank
#698in Fire Safety
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
342per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
57 months

Products

Top Ting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

$0$39K$78K$117K$156K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

21

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

14%

  • Ting Fire42%
  • LUKRAY14%
  • Generic11%
  • Mya's Jamaican Pantry7%
  • D&G Ting7%
  • NOKMIT5%
  • Open — no brand owns it (5 brands, 14%)

Demand

Ting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Ting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ting99K/yr
  • ting soda14K/yr
  • ting drink4K/yr
  • ting grapefruit soda4K/yr

Reviews and returns

What reviews say buyers love and hate about Ting

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
17%of negative reviews mention “Connectivity-Overall”
1.9%of orders come back
“And, this does not connect”
A buyer, on “Connectivity-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Ting questions

Answered from the same tracked data.