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Thick Twine

Fail

Shoppers spend only $69K a year here, so Thick Twine is a Fail.

Flapen Score
41
41 / 100
Ranks 7,340 of 9,536 Tools & Home Improvement niches · −7 vs the category median of 48
Market size
$69K/yr63K searches / yr
90-day growth
+21.9%search demand this quarter
Competition
66%top-5 click share · 8 brands · 11 sellers

Flapen Score

Thick Twine against its category

The dotted line is the Tools & Home Improvement average. Past it, Thick Twine is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thick Twine market on Amazon at a glance

Shoppers on Amazon United States searched for Thick Twine 63K times last year and spent an estimated $69K. The top 5 brands take 91% of clicks. Demand peaks in Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

11.7% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+21.9%
Conversion, latest week
11.7%
Market size, estimated
$69Ka year
Peak month
November1.6× the quietest month
Top search term
thick twine26K searches a year

02 · Price

A sale here is worth $9.34.

Listings sell for $9.34 on average, from $5.70 to $19.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $9.34 that is $2K to $5K a year per listing.

Average price
$9.34under the $15 to $100 sweet spot
Price range
$5.70–$19.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Tarps & Tie-Downs. It carries 3,514 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#26in Tarps & Tie-Downs
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
3,514per listing
Listings tracked
16

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
46 months

Products

Top Thick Twine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$14K$21K$28K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

3%

  • PH PERKHOMY25%
  • Tenn Well22%
  • PerkDecor21%
  • Radix Rope14%
  • Vanhench9%
  • Vivifying6%
  • Open — no brand owns it (2 brands, 3%)

Demand

Thick Twine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Thick Twine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thick twine26K/yr
  • thick twine rope10K/yr
  • thick jute rope8K/yr
  • twine thick6K/yr
  • thick jute twine5K/yr
  • jute twine thick3K/yr
  • twine string thick3K/yr
  • thick twine string2K/yr

Reviews and returns

What reviews say buyers love and hate about Thick Twine

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Thickness”
1.8%of orders come back
“much thinner than depicted or expected”
A buyer, on “Thickness”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Thick Twine questions

Answered from the same tracked data.