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Tea Lights Candles Battery Operated

Fail

The average product has 12,564 reviews to catch up to, so Tea Lights Candles Battery Operated is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$1.2M/yr1.3M searches / yr
90-day growth
-2.3%search demand this quarter
Competition
54%top-5 click share · 17 brands · 28 sellers

Flapen Score

Tea Lights Candles Battery Operated against its category

The dotted line is the Tools & Home Improvement average. Past it, Tea Lights Candles Battery Operated is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tea Lights Candles Battery Operated market on Amazon at a glance

Shoppers on Amazon United States searched for Tea Lights Candles Battery Operated 1.3M times last year and spent an estimated $1.2M. The top 5 brands take 75% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

7.7% of searches ended in a purchase last week.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
-2.3%
Conversion, latest week
7.7%
Market size, estimated
$1.2Ma year
Peak month
October5.6× the quietest month
Top search term
battery tea lights223K searches a year

02 · Price

A sale here is worth $11.40.

Listings sell for $11.40 on average, from $4.13 to $31.84. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $11.40 that is $46K to $57K a year per listing.

Average price
$11.40under the $15 to $100 sweet spot
Price range
$4.13–$31.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
$46K–$57K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Novelty Lighting. It carries 12,564 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#56in Novelty Lighting
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
12,564per listing
Listings tracked
26

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top Tea Lights Candles Battery Operated products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

$0$117K$233K$350K$466K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

28

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

54%

Top 20: 92%

Open market

22%

  • Homemory46%
  • KOABY11%
  • Amagic9%
  • merrynights4%
  • Hanzim4%
  • Raycare3%

Demand

Tea Lights Candles Battery Operated search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Tea Lights Candles Battery Operated search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • battery tea lights223K/yr
  • votive candles battery operated124K/yr
  • flameless tealight candles109K/yr
  • tealight candles battery operated101K/yr
  • flameless tea lights86K/yr
  • battery tealight candles83K/yr
  • led tealight candles90K/yr
  • flameless votive candles56K/yr
  • electric tea lights65K/yr
  • battery tea lights candles41K/yr

Reviews and returns

What reviews say buyers love and hate about Tea Lights Candles Battery Operated

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Size-Overall”
3.9%of orders come back
“They are small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Tea Lights Candles Battery Operated questions

Answered from the same tracked data.