Tea Lights Candles
MaybeShoppers spend $5.5M a year here. But demand is soft, at -15.0% this quarter, so Tea Lights Candles is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 4859
- Market size
- $5.5M/yr4.8M searches / yr
- 90-day growth
- -15.0%search demand this quarter
- Competition
- 41%top-5 click share · 30 brands · 49 sellers
Flapen Score
Tea Lights Candles against its category
The dotted line is the Tools & Home Improvement average. Past it, Tea Lights Candles is stronger. Inside it, weaker.
Market
The Tea Lights Candles market on Amazon at a glance
Shoppers on Amazon United States searched for Tea Lights Candles 4.8M times last year and spent an estimated $5.5M. The top 5 brands take 55% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
9.8% of searches ended in a purchase last week.
Shoppers searched for this 4.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.5M a year.
- Searches, last 12 months
- 4.8M
- Growth, 90 days vs prior 90
- -15.0%
- Conversion, latest week
- 9.8%
- Market size, estimated
- $5.5Ma year
- Peak month
- December3.0× the quietest month
- Top search term
- tea lights candles1.2M searches a year
02 · Price
A sale here is worth $11.58.
Listings sell for $11.58 on average, from $4.25 to $28.39. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 10,000 to 12,500 of them. At $11.58 that is $116K to $145K a year per listing.
- Average price
- $11.58under the $15 to $100 sweet spot
- Price range
- $4.25–$28.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500K–600K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $116K–$145K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #44 within Novelty Lighting. It carries 12,346 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 2.7%
- Average rank
- #44in Novelty Lighting
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 12,346per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 6 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Tea Lights Candles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Stonebriar Unscented Long Burning White Tealight Candles Bulk Pack 6-7 Hour Burn Time Smokeless Tealights for Parties Weddings Home 50 Count
- Price
- $10.54
- Rating
- 4.8/5
- Reviews
- 42,809
- Age
- 5y ago
Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas
- Price
- $10.61
- Rating
- 4.7/5
- Reviews
- 76,727
- Age
- 9y ago
MontoPack Unscented Tea Light Candles 100 Pack | 4 hours White Smokeless Dripless Small Votive Paraffin Tealights | Long-Lasting for Home Shabbat Weddings Events Emergencies | Mini Candles Bulk
- Price
- $14.72
- Rating
- 4.6/5
- Reviews
- 24,042
- Age
- 9y ago
MAQIHAN White Tea Lights Candles - Unscented Tealights Mini Votive Candles
- Price
- $6.78
- Rating
- 4.5/5
- Reviews
- 2,563
- Age
- 3y ago
KOABY 12/24/50/100/200/400 Pack LED Tea Lights
- Price
- $4.64
- Rating
- 4.6/5
- Reviews
- 7,090
- Age
- 3y ago
Trending
90-day click momentum
MOSROAD Tea Lights Candles 80 Pack 4 Hour Palm Wax White Tealight Candle Bulk for Home Natural Unscented Small Votive for Wax warmer Smokeless and Dripless Tea Light for Wedding Shabbat Emergency
- Price
- $9.75
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 1mo ago
Eloer Dual-Flame Flickering Flameless LED Tealight Candles Battery Operated Tea Lights with Warm Yellow Glow 200+ Hour Long-Lasting Fake Candles for Home Wedding Votive Decor (White 12 Pack)
- Price
- $9.45
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 6mo ago
Unscented Tealight Candles - 100 Pack 4 Hours Smokeless White Small Tea Candles for Weddings Warmer Home Decor for Home
- Price
- $15.14
- Rating
- 4.0/5
- Reviews
- 136
- Age
- 10mo ago
Raycare 12/24/50/100/150Pack Tea Lights Candles Battery Operated 12 Pack
- Price
- $4.25
- Rating
- 4.7/5
- Reviews
- 1,373
- Age
- 2y ago
Stonebriar Unscented Long Burning White Tealight Candles Bulk Pack 6-7 Hour Burn Time Smokeless Tealights for Parties Weddings Home 50 Count
- Price
- $10.54
- Rating
- 4.8/5
- Reviews
- 42,809
- Age
- 5y ago
Newest
by launch dateMOSROAD Tea Lights Candles 80 Pack 4 Hour Palm Wax White Tealight Candle Bulk for Home Natural Unscented Small Votive for Wax warmer Smokeless and Dripless Tea Light for Wedding Shabbat Emergency
- Price
- $9.75
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 1mo ago
Eloer Dual-Flame Flickering Flameless LED Tealight Candles Battery Operated Tea Lights with Warm Yellow Glow 200+ Hour Long-Lasting Fake Candles for Home Wedding Votive Decor (White 12 Pack)
- Price
- $9.45
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 6mo ago
Haown Flameless Tea Lights Set of 24 Realistic Battery Operated Candles with Climbing Flame Effect Cozy Ambient Candles for Wedding Party Home & Table Decor 150H+ Battery Included (Ivory)
- Price
- $12.20
- Rating
- 4.6/5
- Reviews
- 253
- Age
- 6mo ago
Unscented Tealight Candles - 100 Pack 4 Hours Smokeless White Small Tea Candles for Weddings Warmer Home Decor for Home
- Price
- $15.14
- Rating
- 4.0/5
- Reviews
- 136
- Age
- 10mo ago
UNBREAKABLE - Tea Light Candles 30 Pack Unscented Long Lasting 2.5 Hour Burn White Smokeless Tealights for Decoration Holiday Party Wedding Home Use
- Price
- $6.82
- Rating
- 4.5/5
- Reviews
- 441
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
30 flat
Sellers
49
Top-5 brand share
55%
Top 20: 91%
Top-5 click share
41%
Top 20: 80%
Open market
41%
- Homemory19%
- Stonebriar19%
- MontoPack7%
- MAQIHAN6%
- KOABY5%
- MOSROAD4%
Demand
Tea Lights Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Tea Lights Candles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tea lights candles1.2M/yr
- tea lights784K/yr
- tealight candles497K/yr
- tea lights candles battery operated458K/yr
- tea candles339K/yr
- battery tea lights223K/yr
- led tea lights218K/yr
- tea light candles185K/yr
- battery operated tea lights169K/yr
- flameless tealight candles109K/yr
Reviews and returns
What reviews say buyers love and hate about Tea Lights Candles
We read the reviews and the return reasons for every product selling here.
“Poor quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tea Lights Candles questions
Answered from the same tracked data.