Is Task Floor Lamp profitable to sell on Amazon United States?

Flapen scores Task Floor Lamp 50 out of 100 on Amazon United States, a Maybe. Shoppers spend $552K a year across 36 tracked products. Amazon counts 2 of the 2 products launched in the last year as successful launches. Search demand grew -15.2% in the last 90 days.

How competitive is the Task Floor Lamp niche on Amazon United States?

17 brands and 38 sellers compete in Task Floor Lamp on Amazon United States. The top 5 Task Floor Lamp products take 39% of clicks, and the top 5 brands take 77%.

What do buyers complain about in Task Floor Lamp?

Task Floor Lamp buyers on Amazon United States complain most about Durability, Brightness/Shine/Glow, and Quality-Overall. Returns run at 2.6% of orders.

When does demand for Task Floor Lamp peak?

Search demand for Task Floor Lamp on Amazon United States peaks in Dec, and the busiest month runs 1.9× the quietest.

What does it cost to enter the Task Floor Lamp niche?

Task Floor Lamp sells for $91.81 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $28.45 to $227.64. The average product has 2,784 reviews, the count a new listing must catch up to.

Task Floor Lamp

Maybe

Products sell for $91.81 on average, inside the sweet spot. But demand is soft, at -15.2% this quarter, so Task Floor Lamp is a Maybe.

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Flapen Score: 50
50 / 100Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size: $552K/yr154K searches / yr
90-day growth: -15.2%search demand this quarter
Competition: 39%top-5 click share · 17 brands · 38 sellers

Flapen Score

Task Floor Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Task Floor Lamp is stronger. Inside it, weaker.

50Maybe

This niche Category average

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Market

The Task Floor Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Task Floor Lamp 154K times last year and spent an estimated $552K. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months: 154K
Growth, 90 days vs prior 90: -15.2%
Conversion, latest week: 3.9%
Market size, estimated: $552Ka year
Peak month: December1.9× the quietest month
Top search term: ottlite floor lamps26K searches a year

02 · Price

A sale here is worth $91.81.

Listings sell for $91.81 on average, from $28.45 to $227.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $91.81 that is $9K to $23K a year per listing.

Average price: $91.81inside the $15 to $100 sweet spot
Price range: $28.45–$227.64
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 100–250
Revenue per listing a year: $9K–$23K
Returns: 2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #598 within Lamps & Shades. It carries 2,784 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 100%
Out of stock, average day: 10.9%
Average rank: #598in Lamps & Shades
Average rating: 4.56 starsAmazon United States average 4.42 stars
Average reviews: 2,784per listing
Listings tracked: 36

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 35 months

Products