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Tarps Heavy Duty Waterproof 12x16

Pass

Tarps Heavy Duty Waterproof 12x16 scores 65 out of 100, a Pass. Shoppers spend $210K a year here, search demand grew +62.0% this quarter, and returns run at 2.2% of orders.

Flapen Score
65
65 / 100
Top 3% of 9,536 Tools & Home Improvement niches · +17 vs the category median of 48
Market size
$210K/yr77K searches / yr
90-day growth
+62.0%search demand this quarter
Competition
36%top-5 click share · 28 brands · 43 sellers

Flapen Score

Tarps Heavy Duty Waterproof 12x16 against its category

The dotted line is the Tools & Home Improvement average. Past it, Tarps Heavy Duty Waterproof 12x16 is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tarps Heavy Duty Waterproof 12x16 market on Amazon at a glance

Shoppers on Amazon United States searched for Tarps Heavy Duty Waterproof 12x16 77K times last year and spent an estimated $210K. The top 5 brands take 67% of clicks. Demand peaks in Jun–Oct–Nov. Flapen scores it 65 out of 100, a Pass.

01 · Demand

9.7% of searches ended in a purchase last week.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +62.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $210K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+62.0%
Conversion, latest week
9.7%
Market size, estimated
$210Ka year
Peak month
November2.4× the quietest month
Top search term
12x16 tarp24K searches a year

02 · Price

A sale here is worth $27.78.

Listings sell for $27.78 on average, from $10.18 to $44.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.78 that is $3K to $7K a year per listing.

Average price
$27.78inside the $15 to $100 sweet spot
Price range
$10.18–$44.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #52 within Tarps & Tie-Downs. It carries 3,555 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#52in Tarps & Tie-Downs
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
3,555per listing
Listings tracked
55

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Tarps Heavy Duty Waterproof 12x16 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

$0$4K$8K$13K$17K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 rising

Sellers

43

Top-5 brand share

67%

Top 20: 95%

Top-5 click share

36%

Top 20: 74%

Open market

29%

  • Patiobay20%
  • CARTMAN17%
  • GUARD SHIELD16%
  • Kotap9%
  • RUGGED RHINO5%
  • Winpull4%

Demand

Tarps Heavy Duty Waterproof 12x16 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Oct, Nov · busiest ÷ quietest = 2.4×

Search terms

Top Tarps Heavy Duty Waterproof 12x16 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 12x16 tarp24K/yr
  • tarps heavy duty waterproof 12x1615K/yr
  • tarp 12x1611K/yr
  • 12 x 16 tarp9K/yr
  • 12x16 heavy duty tarp4K/yr
  • 12x16 tarps heavy duty waterproof5K/yr
  • 12x15 tarp3K/yr
  • heavy duty tarp 12x165K/yr
  • 16x12 tarp3K/yr

Reviews and returns

What reviews say buyers love and hate about Tarps Heavy Duty Waterproof 12x16

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Durability”
2.2%of orders come back
“Not durable”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Tarps Heavy Duty Waterproof 12x16 questions

Answered from the same tracked data.