Tapo Smart Bulb

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+1.0%

Conversion, latest week

5.5%

Market size, estimated

$168Ka year

Peak month

November2.1× the quietest month

Top search term

tapo light bulb25K searches a year

Listings sell for $21.93 on average, from $6.87 to $35.76. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $21.93 that is $11K to $16K a year per listing.

Average price

$21.93inside the $15 to $100 sweet spot

Price range

$6.87–$35.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$11K–$16K

Returns

3.6%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #243 within Light Bulbs. It carries 5,242 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#243in Light Bulbs

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

5,242per listing

Listings tracked

14

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months