Is Tape Measure 12 Ft profitable to sell on Amazon United States?

Flapen scores Tape Measure 12 Ft 49 out of 100 on Amazon United States, a Fail. Shoppers spend $88K a year across 29 tracked products. Search demand grew -0.8% in the last 90 days.

How competitive is the Tape Measure 12 Ft niche on Amazon United States?

11 brands and 187 sellers compete in Tape Measure 12 Ft on Amazon United States. The top 5 Tape Measure 12 Ft products take 46% of clicks, and the top 5 brands take 86%.

What do buyers complain about in Tape Measure 12 Ft?

Tape Measure 12 Ft buyers on Amazon United States complain most about Durability, Measurement/Reading Accuracy, and Size-Overall. Returns run at 0.4% of orders.

When does demand for Tape Measure 12 Ft peak?

Search demand for Tape Measure 12 Ft on Amazon United States peaks in Jan, and the busiest month runs 1.5× the quietest.

What does it cost to enter the Tape Measure 12 Ft niche?

Tape Measure 12 Ft sells for $13.01 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $5.18 to $31.67. The average product has 5,968 reviews, the count a new listing must catch up to.

Tape Measure 12 Ft

Fail

Shoppers spend only $88K a year here, so Tape Measure 12 Ft is a Fail.

Flapen Score: 49
49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size: $88K/yr72K searches / yr
90-day growth: -0.8%search demand this quarter
Competition: 46%top-5 click share · 11 brands · 187 sellers

Flapen Score

Tape Measure 12 Ft against its category

The dotted line is the Tools & Home Improvement average. Past it, Tape Measure 12 Ft is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Tape Measure 12 Ft market on Amazon at a glance

Shoppers on Amazon United States searched for Tape Measure 12 Ft 72K times last year and spent an estimated $88K. The top 5 brands take 86% of clicks. Demand peaks in Jan. Flapen scores it 49 out of 100, a Fail.

01 · Demand

9.4% of searches ended in a purchase last week.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months: 72K
Growth, 90 days vs prior 90: -0.8%
Conversion, latest week: 9.4%
Market size, estimated: $88Ka year
Peak month: January1.5× the quietest month
Top search term: 12 tape measure19K searches a year

02 · Price

A sale here is worth $13.01.

Listings sell for $13.01 on average, from $5.18 to $31.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $13.01 that is $1K to $3K a year per listing.

Average price: $13.01under the $15 to $100 sweet spot
Price range: $5.18–$31.67
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 6K–8K
Units per listing a year: 100–250
Revenue per listing a year: $1K–$3K
Returns: 0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #270 within Measuring & Layout Tools. It carries 5,968 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings: 48%
Prime listings: 90%
Out of stock, average day: 0.8%
Average rank: #270in Measuring & Layout Tools
Average rating: 4.54 starsAmazon United States average 4.42 stars
Average reviews: 5,968per listing
Listings tracked: 29