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Tac Light

Maybe

Products sell for $18.62 on average, inside the sweet spot. But shoppers spend only $15K a year here, so Tac Light is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size
$15K/yr47K searches / yr
90-day growth
+2.0%search demand this quarter
Competition
42%top-5 click share · 26 brands · 81 sellers

Flapen Score

Tac Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Tac Light is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tac Light market on Amazon at a glance

Shoppers on Amazon United States searched for Tac Light 47K times last year and spent an estimated $15K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+2.0%
Conversion, latest week
1.7%
Market size, estimated
$15Ka year
Peak month
December2.4× the quietest month
Top search term
vintage flashlight17K searches a year

02 · Price

A sale here is worth $18.62.

Listings sell for $18.62 on average, from $8.03 to $58.41. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $18.62 that is $0 to $2K a year per listing.

Average price
$18.62inside the $15 to $100 sweet spot
Price range
$8.03–$58.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #2,089 within Flashlights. It carries 2,856 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
11.4%
Average rank
#2,089in Flashlights
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
2,856per listing
Listings tracked
36

04 · Newcomers

Amazon counts 2 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Tac Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

$0$590$1K$2K$2K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

26 rising

Sellers

81

Top-5 brand share

58%

Top 20: 96%

Top-5 click share

42%

Top 20: 83%

Open market

37%

  • Bell+Howell29%
  • Energizer9%
  • Barebones9%
  • Angoily6%
  • YLSSAB6%
  • Veemoon5%

Demand

Tac Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Tac Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vintage flashlight17K/yr
  • retro flashlight12K/yr
  • bell and howell flashlight8K/yr
  • bell howell flashlight6K/yr
  • taclight3K/yr

Reviews and returns

What reviews say buyers love and hate about Tac Light

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Brightness/Shine/Glow”
15%of negative reviews mention “Brightness/Shine/Glow”
1.7%of orders come back
“Not Very Bright”
A buyer, on “Brightness/Shine/Glow”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Tac Light questions

Answered from the same tracked data.