table candles
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Brand share
Incredible22%top-5 brand share — no brand owns this niche
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$23.86avg listing price — sweet spot $15–$100
Price range
Okay$5.85–$182.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.4%return rate — above 5% kills the launch gate
Market size
Okay$125K$125K/yr · 436K searches
Review moat
Okay3,909.76avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, table candles is a $125K/yr Amazon United States market (436K searches/yr). The top 5 brands hold 22% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 49/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
table candles market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $143K–$191K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #163
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 90%
- Out of stock
- 1.2%
- Avg brand age
- 35 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.Brands
112 rising
Sellers
145
Top-5 brand share
22%
Top 20: 52%
Top-5 click share
17%
Top 20: 43%
Open market
75%
- Homemory8%
- VIODAIM4%
- SHYMERY4%
- Girimax3%
- wemarry3%
- LA JOLIE MUSE3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Top table candles search terms
- candle decor71K/yr
- candles for centerpieces49K/yr
- table candles48K/yr
- candles decor22K/yr
- candle decorations21K/yr
- decorative pillar candles21K/yr
- vintage candle19K/yr
- candles for table decor27K/yr
- coffee table candle15K/yr
- boho candles14K/yr
Top table candles products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas
Homemory$10.614.7★76,727 rev
SHYMERY Flameless Votive Candles Flameless Flickering Electric Fake Candle 24 Pack 200+Hour Battery Operated LED Tea Lights in Warm White for Wedding Table Halloween Christmas Decorations 1.5X1.7
SHYMERY$11.144.7★27,350 rev
wemarry Flameless Candles 4 5 6 Acrylic Glass Pillars 3 Diameter Battery Operated Flickering Candles Include 8-Key Remote with Timer Function 400+ Hours (Gray Warm Light 3 Pack)
wemarry$9.494.6★2,488 rev
Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2
Girimax$26.484.6★307 rev
VIODAIM 12Pack Flickering Flameless LED Candles with Timer Battery Powered - Small Pillar & Votive Clear (2X3)
VIODAIM$24.944.5★633 rev
Newest
by launch date
Tifanso 3PCS Vintage Brass Gold Taper Candlestick Holders for Table Decor
tifanso$10.26487 rev
Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2
Girimax$26.48307 rev
WYZworks Ribbed Fluted Real Wax Flameless LED Pillar Candles Loden Sage Olive Green Melted-Wax Top Look Flickering Flame Battery Operated Remote & Timer Shelf & Wedding Decor (Set of 3)
WYZworks$26.46132 rev
Knot Ball Candle Handmade Pillar Scented Decorative Candle White Medium
JDH Silicone$11.4096 rev
White Farmhouse Candle Holder with Flameless LED Candles Farmhouse Decor 3p
MelonBoat$21.85209 rev
Trending
90-day click momentumWYZworks Ribbed Fluted Real Wax Flameless LED Pillar Candles Loden Sage Olive Green Melted-Wax Top Look Flickering Flame Battery Operated Remote & Timer Shelf & Wedding Decor (Set of 3)
WYZworks$26.464.6★
Gold Hurricane Taper Candle Holders: Glasseam 3Pcs Brass Candlestick Holders with Ribbed Glass Cylinder Cover Fluted Tall Candle Sticks Holder Decor for Table Centerpiece Wedding Christmas Decorations
Glasseam$28.844.7★
Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2
Girimax$26.484.6★
24 Pack Clear Glass Votive Candle Holders Vintage Candle Holder for Floating Candle Tealight Candle Holder for Table Centerpieces Home Bridal Shower Birthday Christmas Wedding Party Table Decoration
Qipecedm$20.134.7★
Knot Ball Candle Handmade Pillar Scented Decorative Candle White Medium
JDH Silicone$11.404.3★
What buyers say about table candles
What buyers praise and complain about, mined from review topics.What buyers love
“Bright lights”
“they are really good quality and came fast”
“Great fragrance”
“Very affordable”
“As advertised”
“Beautiful gift”
“Love the design”
“Love the black color”
“Perfect fit”
“Timer works perfect”
What buyers complain about
“DONT FIT”
“Awful smell”
“Poor quality control”
“broke too easily”
“Not worth the Money”
“Barely worked”
“Deceptive advertising”
“Battery life too short”
“Inconsistent color”
“brightness button does'nt seem to work”
Top return reasons
Common questions
- Is table candles profitable to sell on Amazon United States?
- The niche generates $125K/yr across 154 tracked products. 11 of 17 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Skip it (49/100).
- How competitive is the table candles niche?
- 112 brands and 145 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 22% of demand.
- What do buyers complain about in table candles?
- Top complaints mined from reviews: Size-Overall, Smell, Quality-Overall. The return rate is 4.4%.
- When does demand for table candles peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the table candles niche?
- Listings span $5.85–$182.19; the average listing price is $23.86 (sweet spot $15–$100). The average incumbent carries 3,910 reviews — the moat a new listing must climb.