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Table Base

Fail

Buyers convert on only 0.6% of searches, so Table Base is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$202K/yr303K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
28%top-5 click share · 30 brands · 53 sellers

Flapen Score

Table Base against its category

The dotted line is the Tools & Home Improvement average. Past it, Table Base is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Table Base market on Amazon at a glance

Shoppers on Amazon United States searched for Table Base 303K times last year and spent an estimated $202K. The top 5 brands take 66% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $202K a year.

Searches, last 12 months
303K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
0.6%
Market size, estimated
$202Ka year
Peak month
November1.6× the quietest month
Top search term
table base81K searches a year

02 · Price

A sale here is worth $109.09.

Listings sell for $109.09 on average, from $19.73 to $438.49. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $109.09 that is $0 to $11K a year per listing.

Average price
$109.09above the $15 to $100 sweet spot
Price range
$19.73–$438.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #556 within Furniture Hardware. It carries 355 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
78%
Out of stock, average day
10.8%
Average rank
#556in Furniture Hardware
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
355per listing
Listings tracked
67

04 · Newcomers

Amazon counts 5 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
37 months

Products

Top Table Base products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

$0$4K$8K$12K$16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

53

Top-5 brand share

66%

Top 20: 94%

Top-5 click share

28%

Top 20: 62%

Open market

31%

  • FUSHIAIPTC20%
  • Flash Furniture17%
  • BOTAOYIYI16%
  • JIANZHUO7%
  • sumatos5%
  • HEONITURE4%

Demand

Table Base search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Table Base search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • table base81K/yr
  • table base only29K/yr
  • pedestal table base23K/yr
  • dining table base22K/yr
  • metal table base22K/yr
  • table base for glass top dining table19K/yr
  • dining table base only20K/yr
  • round table base13K/yr
  • table pedestal base only13K/yr
  • round table legs12K/yr

Reviews and returns

What reviews say buyers love and hate about Table Base

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Strength”
11%of negative reviews mention “Quality-Overall”
3.4%of orders come back
“Amazon seriously needs to tighten up their quality control on the total junk they allow these Chinese vendors to sell”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Table Base questions

Answered from the same tracked data.