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T12 4ft Fluorescent Bulb

Maybe

Products sell for $54.37 on average, inside the sweet spot. But demand is soft, at +1.0% this quarter, so T12 4ft Fluorescent Bulb is a Maybe.

Flapen Score
61
61 / 100
Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 48
Market size
$321K/yr109K searches / yr
90-day growth
+1.0%search demand this quarter
Competition
32%top-5 click share · 17 brands · 37 sellers

Flapen Score

T12 4ft Fluorescent Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, T12 4ft Fluorescent Bulb is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The T12 4ft Fluorescent Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for T12 4ft Fluorescent Bulb 109K times last year and spent an estimated $321K. The top 5 brands take 57% of clicks. Demand peaks in Nov. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $321K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
+1.0%
Conversion, latest week
5.4%
Market size, estimated
$321Ka year
Peak month
November1.8× the quietest month
Top search term
t12 4ft fluorescent bulb33K searches a year

02 · Price

A sale here is worth $54.37.

Listings sell for $54.37 on average, from $19.42 to $198.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $54.37 that is $5K to $14K a year per listing.

Average price
$54.37inside the $15 to $100 sweet spot
Price range
$19.42–$198.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$5K–$14K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #745 within Light Bulbs. It carries 335 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
78%
Out of stock, average day
5.2%
Average rank
#745in Light Bulbs
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
335per listing
Listings tracked
45

04 · Newcomers

Amazon counts 6 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
11
Successful launches
6Amazon's first-year sales bar
Average brand age
67 months

Products

Top T12 4ft Fluorescent Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

$0$6K$13K$19K$26K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

37

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

32%

Top 20: 81%

Open market

35%

  • SUSLUM14%
  • SYLVANIA13%
  • JESLED12%
  • PHILIPS10%
  • Konideke9%
  • Master Of Light7%

Demand

T12 4ft Fluorescent Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top T12 4ft Fluorescent Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • t12 4ft fluorescent bulb33K/yr
  • f40t12 fluorescent bulb21K/yr
  • t1210K/yr
  • f40t128K/yr
  • philips f40t12/dx 40 watt7K/yr
  • f40cw fluorescent bulb5K/yr
  • t12 bulbs4K/yr
  • philips f40t12/cw supreme 40 watt3K/yr
  • t 12 fluorescent light bulbs 4 ft3K/yr
  • t12 bulb4K/yr

Reviews and returns

What reviews say buyers love and hate about T12 4ft Fluorescent Bulb

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Brightness/Shine/Glow”
13%of negative reviews mention “Durability”
4.0%of orders come back
“Died after 2 years”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common T12 4ft Fluorescent Bulb questions

Answered from the same tracked data.