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T10 Bulb

Fail

Demand is soft, at -8.2% this quarter, so T10 Bulb is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$120K/yr151K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
43%top-5 click share · 22 brands · 46 sellers

Flapen Score

T10 Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, T10 Bulb is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The T10 Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for T10 Bulb 151K times last year and spent an estimated $120K. The top 5 brands take 54% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months
151K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
4.5%
Market size, estimated
$120Ka year
Peak month
December1.6× the quietest month
Top search term
tube light bulbs27K searches a year

02 · Price

A sale here is worth $17.68.

Listings sell for $17.68 on average, from $7.20 to $56.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.68 that is $2K to $4K a year per listing.

Average price
$17.68inside the $15 to $100 sweet spot
Price range
$7.20–$56.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #600 within Light Bulbs. It carries 741 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#600in Light Bulbs
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
741per listing
Listings tracked
41

04 · Newcomers

Amazon counts 2 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
57 months

Products

Top T10 Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$7K$11K$14K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

46

Top-5 brand share

54%

Top 20: 99%

Top-5 click share

43%

Top 20: 82%

Open market

37%

  • Sphoon15%
  • ToBeGreat12%
  • LiteHistory10%
  • Weyolin9%
  • PADMO LUDAZ9%
  • Konideke8%

Demand

T10 Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top T10 Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tube light bulbs27K/yr
  • long light bulb25K/yr
  • tubular light bulb20K/yr
  • long light bulbs13K/yr
  • e26 t10 led bulb7K/yr
  • tube light bulb6K/yr
  • e26 t10 bulb4K/yr
  • cylinder light bulbs4K/yr
  • piano light bulb4K/yr
  • picture light bulbs4K/yr

Reviews and returns

What reviews say buyers love and hate about T10 Bulb

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Brightness/Shine/Glow”
13%of negative reviews mention “Brightness/Shine/Glow”
4.3%of orders come back
“became very dim”
A buyer, on “Brightness/Shine/Glow”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common T10 Bulb questions

Answered from the same tracked data.