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Swan Faucet

Fail

The top 5 brands take 100% of clicks, so Swan Faucet is a Fail.

Flapen Score
24
24 / 100
Ranks 9,457 of 9,536 Tools & Home Improvement niches · −24 vs the category median of 48
Market size
$32K/yr45K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
83%top-5 click share · 5 brands · 7 sellers

Flapen Score

Swan Faucet against its category

The dotted line is the Tools & Home Improvement average. Past it, Swan Faucet is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Swan Faucet market on Amazon at a glance

Shoppers on Amazon United States searched for Swan Faucet 45K times last year and spent an estimated $32K. All 5 brands take every click. Flapen scores it 24 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
0.5%
Market size, estimated
$32Ka year
Top search term
swan faucet23K searches a year

02 · Price

A sale here is worth $150.56.

Listings sell for $150.56 on average, from $65.71 to $314.08. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $150.56 that is $0 to $15K a year per listing.

Average price
$150.56above the $15 to $100 sweet spot
Price range
$65.71–$314.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #1,050 within Bathroom Fixtures. It carries 149 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
19.6%
Average rank
#1,050in Bathroom Fixtures
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
149per listing
Listings tracked
13

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Swan Faucet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

$0$3K$6K$10K$13K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • LightInTheBox35%
  • GGStudy30%
  • GOODBEING26%
  • YCCUZA6%
  • SONMAJIA3%

Demand

Swan Faucet search demand

Weekly searches over the year. Pick a range.

1K800Spike '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26Jul '26

Search terms

Top Swan Faucet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • swan faucet23K/yr
  • swan faucet bathroom6K/yr
  • swan bathroom faucet4K/yr
  • swan sink faucet4K/yr
  • gold swan faucet4K/yr
  • swan faucets for bathroom sinks3K/yr

Reviews and returns

What reviews say buyers love and hate about Swan Faucet

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Strength”
20%of negative reviews mention “Color”
9.4%of orders come back
“its impossible to match the gold color”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Swan Faucet questions

Answered from the same tracked data.