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Swamp Cooler Pump

Maybe

Search demand grew +147.1% this quarter. But shoppers spend only $110K a year here, so Swamp Cooler Pump is a Maybe.

Filters Trending
Flapen Score
57
57 / 100
Top 15% of 9,536 Tools & Home Improvement niches · +9 vs the category median of 48
Market size
$110K/yr76K searches / yr
90-day growth
+147.1%search demand this quarter
Competition
48%top-5 click share · 10 brands · 58 sellers

Flapen Score

Swamp Cooler Pump against its category

The dotted line is the Tools & Home Improvement average. Past it, Swamp Cooler Pump is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Swamp Cooler Pump market on Amazon at a glance

Shoppers on Amazon United States searched for Swamp Cooler Pump 76K times last year and spent an estimated $110K. The top 5 brands take 89% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

4.0% of searches ended in a purchase last week.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +147.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
+147.1%
Conversion, latest week
4.0%
Market size, estimated
$110Ka year
Peak month
June40.9× the quietest month
Top search term
swamp cooler pump43K searches a year

02 · Price

A sale here is worth $35.64.

Listings sell for $35.64 on average, from $9.47 to $66.85. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $35.64 that is $4K to $9K a year per listing.

Average price
$35.64inside the $15 to $100 sweet spot
Price range
$9.47–$66.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #248 within Plumbing. It carries 1,915 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
72%
Out of stock, average day
0.0%
Average rank
#248in Plumbing
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,915per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Swamp Cooler Pump products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$7K$10K$13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

10 falling

Sellers

58

Top-5 brand share

89%

Top 20: 96%

Top-5 click share

48%

Top 20: 96%

Open market

7%

  • Dial43%
  • HORTHERO21%
  • Champion10%
  • Little Giant8%
  • Essick Air6%
  • --4%
  • Open — no brand owns it (4 brands, 7%)

Demand

Swamp Cooler Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 40.9×

Search terms

Top Swamp Cooler Pump search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • swamp cooler pump43K/yr
  • evaporative cooler pump20K/yr
  • swamp cooler water pump7K/yr
  • cooler pump7K/yr

Reviews and returns

What reviews say buyers love and hate about Swamp Cooler Pump

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Value For Money”
38%of negative reviews mention “Durability”
3.5%of orders come back
“Broke quickly”
A buyer, on “Durability”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Swamp Cooler Pump questions

Answered from the same tracked data.