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Supergauge

Fail

The top 5 brands take 100% of clicks, so Supergauge is a Fail.

Flapen Score
22
22 / 100
Ranks 9,489 of 9,536 Tools & Home Improvement niches · −26 vs the category median of 48
Market size
$4K/yr14K searches / yr
90-day growth
-40.7%search demand this quarter
Competition
84%top-5 click share · 5 brands · 10 sellers

Flapen Score

Supergauge against its category

The dotted line is the Tools & Home Improvement average. Past it, Supergauge is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Supergauge market on Amazon at a glance

Shoppers on Amazon United States searched for Supergauge 14K times last year and spent an estimated $4K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 22 out of 100, a Fail.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -40.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
-40.7%
Conversion, latest week
0.9%
Market size, estimated
$4Ka year
Peak month
December17.5× the quietest month
Top search term
super gauge xl6K searches a year

02 · Price

A sale here is worth $29.38.

Listings sell for $29.38 on average, from $20.71 to $38.06. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.38 that is $0 to $3K a year per listing.

Average price
$29.38inside the $15 to $100 sweet spot
Price range
$20.71–$38.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #48 within Measuring & Layout Tools. It carries 8,505 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#48in Measuring & Layout Tools
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
8,505per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Supergauge products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

$0$367$735$1K$1K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • ShoppingLand28%
  • dodowin28%
  • Jorest22%
  • Saker13%
  • TOOLIFE9%

Demand

Supergauge search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 17.5×

Search terms

Top Supergauge search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • super gauge xl6K/yr
  • supergauge xl4K/yr
  • supergauge3K/yr
  • superguage523/yr

Reviews and returns

What reviews say buyers love and hate about Supergauge

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Quality-Overall”
3.6%of orders come back
“Cheap”
A buyer, on “Quality-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Supergauge questions

Answered from the same tracked data.