sump pump
Worth a lookShows a $7.1M/yr market, but a deep review moat (5,246 avg reviews) keeps it on the watch list.
Market size
Incredible$7.1M$7.1M/yr · 2.5M searches
Avg price
Great$63.76avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$18.02–$199.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+10.4%90-day search growth — must beat 0% to launch
Returns
Okay4.2%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,246.06avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, sump pump is a $7.1M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 54/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
sump pump market data
- Units sold / yr
- 100K–125K
- avg 6,000–8,000/product
- Revenue / yr
- $6.4M–$8.0M
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #9
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 56 months
- Avg seller age
- 153 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
82
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
25%
- AQUASTRONG37%
- FOTING12%
- AgiiMan12%
- PANRANO6%
- VIVOSUN4%
- Prostormer4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.4% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.1×
Top sump pump search terms
- submersible water pump618K/yr
- sump pump694K/yr
- sump pump submersible324K/yr
- submersible pump183K/yr
- water pump for pool draining110K/yr
- sump pump for pool48K/yr
- bomba de agua sumergible58K/yr
- sump pumps74K/yr
- pool drain pump39K/yr
- utility pump44K/yr
Top sump pump products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aquastrong Sump Pump 1 HP 4500 GPH Submersible Water Pump Thermoplastic Portable Utility Pump High Flow Water Removal for Swimming Pool Garden Pond Basement Window Wells with 10ft Long Power Cord
AQUASTRONG$63.884.4★3,197 rev

AgiiMan 850GPH Pool Cover Pump Submersible Sump Pump above Ground
AgiiMan$36.604.4★7,068 rev

FOTING Sump Pump 1HP Clean/Dirty Submersible Water Pump 4600GPH Utility Pump Thermoplastic Electric Portable Transfer Water Pump for Swimming Pool Pond Basement with 10ft Power Cord Manual
FOTING$63.284.4★2,415 rev

VIVOSUN 800GPH Submersible Pump(3000L/H 50W) Ultra Quiet Water Fountain Pump with 10ft. High Lift with 6.5ft. Power Cord 3 Nozzles for Pond Aquarium Statuary Hydroponics Green
VIVOSUN$23.494.4★25,946 rev

WAYNE CDU790-1/3 HP Submersible Cast Iron and Stainless Steel Sump Pump with Integrated Vertical Float Switch - Up to 4 600 Gallons Per Hour - Heavy Duty Basement Sump Pump Black
Wayne$135.394.7★2,305 rev
Newest
by launch date
Sump Pump Submersible With 25Ft. Hose Submersible Pump 25Ft Cord 4000GPH
Limodot$67.76403 rev

Tenzzola Sump Pump Submersible Utility Water Pump Thermoplastic Portable Electric Water Removal Transfer Pump with 16.4FT Cord for Swimming Pool Basement Garden Pond Tubs Draining 1/3 HP
Tenzzola$54.43478 rev

Acquaer 1/3 HP Automatic Submersible Water Pump 115V Sump Pump with 3/4 Garden Hose Adapter 2160 GPH High Flow Water Removal for Swimming Pool Cover Hot Tubs Flooded House Basement Black
Acquaer$85.401,280 rev

PANRANO 1/3 HP Submersible Water Pump 2000 GPH Portable Small Sump Pump For Pool Cover Basements Puddles Gardens Ponds With 16.4 Ft Power Cord and Hose Adapters Sky Blue
PANRANO$46.20232 rev

PANRANO Sump Pump 1HP Submersible Water Pump 3700GPH Electric Portable Transfer Water Pump for Pool Draining Basement Blue
PANRANO$57.39159 rev
Trending
90-day click momentum
PANRANO Sump Pump 1HP Submersible Water Pump 3700GPH Electric Portable Transfer Water Pump for Pool Draining Basement Blue
PANRANO$57.394.4★

PANRANO 1/3 HP Submersible Water Pump 2000 GPH Portable Small Sump Pump For Pool Cover Basements Puddles Gardens Ponds With 16.4 Ft Power Cord and Hose Adapters Sky Blue
PANRANO$46.204.2★

Sump Pump Prostormer 3500 GPH 1HP Submersible Clean/Dirty Water Pump with Build-in Float Switch for Pool Pond Garden Flooded Cellar and Irrigation
Prostormer$51.394.0★

AgiiMan 850GPH Pool Cover Pump Submersible Sump Pump above Ground
AgiiMan$36.604.4★

PULACO 400GPH Submersible Pump with 5 ft Tubing (1500L/H 25W) durable fountain water pump for Pond Fountain Aquariums Fish Tank Statuary Hydroponics
PULACO$19.044.2★
What buyers say about sump pump
What buyers praise and complain about, mined from review topics.What buyers love
“reasonable price”
“has a lot of pressure”
“the hose that comes with it is good quality”
“Works great”
“As advertised”
“improves water circulation”
“Simple setup, sturdy product”
“Super handy little pump”
“It was easy to install”
“Extremely Durable”
What buyers complain about
“Broke quickly”
“It did not turn on”
“Poor quality and ineffective”
“Misleading description”
“somewhat large”
“Water in, water out”
“It made noise”
“that one is a little more expensive”
“Not very strong”
“sprung a leak in the side”
Top return reasons
Common questions
- Is sump pump profitable to sell on Amazon United States?
- The niche generates $7.1M/yr across 18 tracked products. 90-day search growth is +10.4%. Flapen's verdict: Worth a look (54/100).
- How competitive is the sump pump niche?
- 15 brands and 82 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in sump pump?
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.2%.
- When does demand for sump pump peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 2.1× the quietest.
- What does it cost to enter the sump pump niche?
- Listings span $18.02–$199.54; the average listing price is $63.76 (sweet spot $15–$100). The average incumbent carries 5,246 reviews — the moat a new listing must climb.