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Street Lamp

Maybe

The top 5 brands take only 38% of clicks. But shoppers spend only $73K a year here, so Street Lamp is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size
$73K/yr47K searches / yr
90-day growth
+32.4%search demand this quarter
Competition
30%top-5 click share · 51 brands · 109 sellers

Flapen Score

Street Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Street Lamp is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Street Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Street Lamp 47K times last year and spent an estimated $73K. The top 5 brands take 38% of clicks. Demand peaks in Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+32.4%
Conversion, latest week
1.4%
Market size, estimated
$73Ka year
Peak month
November1.9× the quietest month
Top search term
outdoor post9K searches a year

02 · Price

A sale here is worth $107.86.

Listings sell for $107.86 on average, from $11.68 to $220.56. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $107.86 that is $0 to $11K a year per listing.

Average price
$107.86above the $15 to $100 sweet spot
Price range
$11.68–$220.56
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #340 within Post Lights. It carries 486 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
4.5%
Average rank
#340in Post Lights
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
486per listing
Listings tracked
80

04 · Newcomers

Amazon counts 9 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
9Amazon's first-year sales bar
Average brand age
40 months

Products

Top Street Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

$0$1K$3K$4K$6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

51 rising

Sellers

109

Top-5 brand share

38%

Top 20: 76%

Top-5 click share

30%

Top 20: 55%

Open market

56%

  • Design House11%
  • PARTPHONER9%
  • Solus7%
  • Yoenecea6%
  • SCNYCUL6%
  • Fussion5%

Demand

Street Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Street Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outdoor post9K/yr
  • outdoor lamp post with outlet10K/yr
  • lamp post with outlet7K/yr
  • light posts5K/yr
  • outdoor light post with outlet5K/yr
  • victorian lamp post3K/yr
  • street light post3K/yr
  • patio lamp post2K/yr
  • street lamps outdoor lighting3K/yr

Reviews and returns

What reviews say buyers love and hate about Street Lamp

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Assembly/Installation”
23%of negative reviews mention “Strength”
4.3%of orders come back
“not very stable”
A buyer, on “Strength”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Street Lamp questions

Answered from the same tracked data.