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Storeroom Lock

Fail

Shoppers spend only $36K a year here, so Storeroom Lock is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$36K/yr14K searches / yr
90-day growth
+24.2%search demand this quarter
Competition
70%top-5 click share · 12 brands · 44 sellers

Flapen Score

Storeroom Lock against its category

The dotted line is the Tools & Home Improvement average. Past it, Storeroom Lock is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Storeroom Lock market on Amazon at a glance

Shoppers on Amazon United States searched for Storeroom Lock 14K times last year and spent an estimated $36K. The top 5 brands take 75% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
14K
Growth, 90 days vs prior 90
+24.2%
Conversion, latest week
5.4%
Market size, estimated
$36Ka year
Peak month
May1.4× the quietest month
Top search term
storeroom lock9K searches a year

02 · Price

A sale here is worth $47.80.

Listings sell for $47.80 on average, from $14.71 to $89.42. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $47.80 that is $0 to $5K a year per listing.

Average price
$47.80inside the $15 to $100 sweet spot
Price range
$14.71–$89.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #550 within Door Hardware & Locks. It carries 105 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#550in Door Hardware & Locks
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
105per listing
Listings tracked
23

04 · Newcomers

Amazon counts 3 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
61 months

Products

Top Storeroom Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$5K$7K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

44

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

70%

Top 20: 97%

Open market

18%

  • Copper Creek17%
  • Master Lock17%
  • SCHLAGE16%
  • HISAFE14%
  • NUK3Y PRODUCTS K310%
  • Dynasty Hardware7%
  • Open — no brand owns it (6 brands, 18%)

Demand

Storeroom Lock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '25Holiday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Storeroom Lock

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Locking Mechanism”
12%of negative reviews mention “Locking Mechanism”
6.4%of orders come back
“Can't remove the key unless it's locked”
A buyer, on “Locking Mechanism”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Storeroom Lock questions

Answered from the same tracked data.