stick on toilet paper holder
Skip itA concentrated shelf (top 5 take 73% of clicks) — this niche doesn't clear our bar today.
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Returns
Good2.8%return rate — above 5% kills the launch gate
Price range
Good$6.30–$25.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+10.5%90-day search growth — must beat 0% to launch
Avg price
Okay$10.54avg listing price — sweet spot $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Okay3,577.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$96K$96K/yr · 83K searches
Competition
Bad73%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, stick on toilet paper holder is a $96K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 40/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
stick on toilet paper holder market data
- Units sold / yr
- 8K–10K
- avg 750–1,000/product
- Revenue / yr
- $84K–$105K
- units × avg price
- Conversion rate
- 11.0%
- Avg BSR
- #24
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 6.4%
- Avg brand age
- 37 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
26
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
12%
- JOPOFI42%
- NearMoon21%
- SetSail7%
- Auxmir7%
- VAEHOLD6%
- Jamestry4%
- Open — no brand owns it (5 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top stick on toilet paper holder search terms
- stick on toilet paper holder37K/yr
- toilet paper holder stick on22K/yr
- stick on toilet paper roll holder25K/yr
Top stick on toilet paper holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Matte Black
JOPOFI$6.734.5★4,278 rev
NearMoon Toilet Paper Holder Self Adhesive Premium Thicken SUS304 Stainless Steel Rustproof Adhesive Toilet Roll Holder no Drilling for Bathroom Kitchen Washroom (1 Pack Brushed Nickel)
NearMoon$6.694.5★6,708 rev
Auxmir Adhesive Toilet Paper Holder No Drilling Toilet Roll Holder Wall Mount Premium Thicken SUS304 Stainless Steel Rustproof Toilet Tissue Holder for Bathroom Kitchen Washroom RV Matte Black
Auxmir$8.334.7★8,918 rev
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Brushed Nickel
JOPOFI$7.454.5★4,278 rev
SetSail Toilet Paper Holder Adhesive or Screw-in Matte Black Bathroom Toilet Paper Roll Holders Wall Mount Stainless Steel Tissue Holder for Bathroom Hardware Accessories
SetSail$8.794.6★480 rev
Newest
by launch date
Toilet Paper Holder Stainless Steel & No Drilling Black Toilet Paper Holder Wall Mount Waterproof Self Adhesive Toilet Paper Holders for Bathroom Kitchen Washroom
Jamestry$6.30573 rev
FORIOUS Toilet Paper Holder with Shelf Adhesive or Screw Wall Mount Toilet Roll Holder for Bathroom Rustproof 304 Stainless Steel Commercial Toilet Tissue Holder with Storage Brushed Nickel
FORIOUS$16.71435 rev
SetSail Toilet Paper Holder with Shelf Adhesive or Screw Bathroom Toilet Paper Roll Holders Wall Mount Matte Black Tissue Holder for Bathroom Hardware Accessories
SetSail$8.011,146 rev
SetSail Toilet Paper Holder Adhesive or Screw-in Matte Black Bathroom Toilet Paper Roll Holders Wall Mount Stainless Steel Tissue Holder for Bathroom Hardware Accessories
SetSail$8.79480 rev
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Brushed Nickel
JOPOFI$7.454,278 rev
Trending
90-day click momentumJOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Brushed Nickel
JOPOFI$7.454.5★
FORIOUS Toilet Paper Holder with Shelf Adhesive or Screw Wall Mount Toilet Roll Holder for Bathroom Rustproof 304 Stainless Steel Commercial Toilet Tissue Holder with Storage Brushed Nickel
FORIOUS$16.714.7★
JOPOFI Toilet Paper Holder - Adhesive Toilet Paper Holder - Brushed Gold
JOPOFI$9.524.5★
SetSail Toilet Paper Holder Adhesive or Screw-in Matte Black Bathroom Toilet Paper Roll Holders Wall Mount Stainless Steel Tissue Holder for Bathroom Hardware Accessories
SetSail$8.794.6★
Self-Adhesive Toilet Paper Roll Holder - Wall Mount Or Adhesive Toilet Paper Holder with Shelf Toilet Roll Holder Tissue Holder for Bathroom Wall Toilet Paper Holder Stainless Steel Chrome
susswiff$9.844.6★
What buyers say about stick on toilet paper holder
What buyers praise and complain about, mined from review topics.What buyers love
“Easy Installation”
“Excellent quality”
“Great Adhesive”
“Sturdy and strong”
“Easy to apply”
“Very affordable”
“As advertised”
“Looks beautiful”
“Mine has been going strong for about 2 weeks now so Id say its durable”
“works great”
What buyers complain about
“Adhesive sucks”
“Broke first use”
“Poor quality control”
“One small thing to note is that the shelf isnt very large”
“ripped a huge chunk of paint with it when I put a small amount of pressure on top of it”
“Not sturdy”
“Doesnt stay up”
“Defective product”
“Little costly,”
“But both screws broke when installing”
Top return reasons
Common questions
- Is stick on toilet paper holder profitable to sell on Amazon United States?
- The niche generates $96K/yr across 15 tracked products. 90-day search growth is +10.5%. Flapen's verdict: Skip it (40/100).
- How competitive is the stick on toilet paper holder niche?
- 11 brands and 26 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in stick on toilet paper holder?
- Top complaints mined from reviews: Adhesion/Stickiness, Durability, Quality-Overall. The return rate is 2.8%.
- When does demand for stick on toilet paper holder peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the stick on toilet paper holder niche?
- Listings span $6.30–$25.25; the average listing price is $10.54 (sweet spot $15–$100). The average incumbent carries 3,578 reviews — the moat a new listing must climb.