Starry Night Pumpkins

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

0.5%

Market size, estimated

$23Ka year

Peak month

August486.8× the quietest month

Top search term

twinkling pumpkins17K searches a year

Listings sell for $31.02 on average, from $16.85 to $55.77. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.02 that is $0 to $3K a year per listing.

Average price

$31.02inside the $15 to $100 sweet spot

Price range

$16.85–$55.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.2%of orders · Amazon United States median 2.1%

42% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 51.6% of listings are out of stock. The average listing ranks #4,016 within Novelty Lighting. It carries 86 reviews at 3.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

42%

Out of stock, average day

51.6%

Average rank

#4,016in Novelty Lighting

Average rating

3.60 starsAmazon United States average 4.42 stars

Average reviews

86per listing

Listings tracked

12

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

23 months