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Starry Night Pumpkins

Maybe

Search demand grew >1,000% this quarter. But shoppers spend only $23K a year here, so Starry Night Pumpkins is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$23K/yr158K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
78%top-5 click share · 11 brands · 30 sellers

Flapen Score

Starry Night Pumpkins against its category

The dotted line is the Tools & Home Improvement average. Past it, Starry Night Pumpkins is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Starry Night Pumpkins market on Amazon at a glance

Shoppers on Amazon United States searched for Starry Night Pumpkins 158K times last year and spent an estimated $23K. The top 5 brands take 79% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
158K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
0.5%
Market size, estimated
$23Ka year
Peak month
August486.8× the quietest month
Top search term
twinkling pumpkins17K searches a year

02 · Price

A sale here is worth $31.02.

Listings sell for $31.02 on average, from $16.85 to $55.77. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.02 that is $0 to $3K a year per listing.

Average price
$31.02inside the $15 to $100 sweet spot
Price range
$16.85–$55.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 42% ship with Prime. On an average day, 51.6% of listings are out of stock. The average listing ranks #4,016 within Novelty Lighting. It carries 86 reviews at 3.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
42%
Out of stock, average day
51.6%
Average rank
#4,016in Novelty Lighting
Average rating
3.60 starsAmazon United States average 4.42 stars
Average reviews
86per listing
Listings tracked
12

04 · Newcomers

Amazon counts 1 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Starry Night Pumpkins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

$0$1K$2K$3K$5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

11 rising

Sellers

30

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

15%

  • LLiuvcc30%
  • lhzdpdm17%
  • Kanroadi15%
  • koumpo9%
  • Generic8%
  • YCNASSS6%
  • Open — no brand owns it (5 brands, 15%)

Demand

Starry Night Pumpkins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26Prime Day '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 486.8×

Search terms

Top Starry Night Pumpkins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • twinkling pumpkins17K/yr
  • twinkle pumpkins6K/yr
  • starry night pumpkins66K/yr
  • twinkle pumpkin4K/yr
  • sparkling pumpkins4K/yr
  • twinkle light pumpkins9K/yr
  • starry night pumpkin4K/yr
  • starry night glass pumpkins13K/yr
  • illuminated starry night pumpkins15K/yr
  • stary night pumpkins10K/yr

Reviews and returns

What reviews say buyers love and hate about Starry Night Pumpkins

We read the reviews and the return reasons for every product selling here.

5.2%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Starry Night Pumpkins questions

Answered from the same tracked data.