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Star Wars Night Light

Maybe

Products sell for $29.69 on average, inside the sweet spot. But shoppers spend only $42K a year here, so Star Wars Night Light is a Maybe.

Flapen Score
52
52 / 100
Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 48
Market size
$42K/yr93K searches / yr
90-day growth
+14.2%search demand this quarter
Competition
24%top-5 click share · 30 brands · 114 sellers

Flapen Score

Star Wars Night Light against its category

The dotted line is the Tools & Home Improvement average. Past it, Star Wars Night Light is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Wars Night Light market on Amazon at a glance

Shoppers on Amazon United States searched for Star Wars Night Light 93K times last year and spent an estimated $42K. The top 5 brands take 56% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
+14.2%
Conversion, latest week
1.5%
Market size, estimated
$42Ka year
Top search term
star wars night light35K searches a year

02 · Price

A sale here is worth $29.69.

Listings sell for $29.69 on average, from $9.01 to $79.34. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $29.69 that is $0 to $3K a year per listing.

Average price
$29.69inside the $15 to $100 sweet spot
Price range
$9.01–$79.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #1,396 within Lamps & Shades. It carries 765 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
18.5%
Average rank
#1,396in Lamps & Shades
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
765per listing
Listings tracked
66

04 · Newcomers

Amazon counts 4 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
32 months

Products

Top Star Wars Night Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

$0$842$2K$3K$3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 flat

Sellers

114

Top-5 brand share

56%

Top 20: 93%

Top-5 click share

24%

Top 20: 61%

Open market

39%

  • Paladone22%
  • STAR WARS14%
  • Manco8%
  • Pinlangdou6%
  • Projectables6%
  • Ukonic5%

Demand

Star Wars Night Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 7 of 12 months tracked

Search terms

Top Star Wars Night Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star wars night light35K/yr
  • star wars neon sign19K/yr
  • star wars lava lamp15K/yr
  • star wars led sign6K/yr
  • darth vader lamp6K/yr
  • death star lamp6K/yr
  • millennium falcon lamp4K/yr
  • millenium falcon lamp4K/yr

Reviews and returns

What reviews say buyers love and hate about Star Wars Night Light

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
15%of negative reviews mention “Durability”
3.3%of orders come back
“Will not last”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Star Wars Night Light questions

Answered from the same tracked data.