Stanley Flashlight
FailShoppers spend an estimated $24K a year here, so Stanley Flashlight is a Fail.
- Flapen Score
- 44 / 100Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 4844
- Market size
- $24K/yr30K searches / yr
- 90-day growth
- -24.4%search demand this quarter
- Competition
- 53%top-5 click share · 16 brands · 103 sellers
Flapen Score
Stanley Flashlight against its category
The dotted line is the Tools & Home Improvement average. Past it, Stanley Flashlight is stronger. Inside it, weaker.
Market
The Stanley Flashlight market on Amazon at a glance
Shoppers on Amazon United States searched for Stanley Flashlight 30K times last year and spent an estimated $24K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- -24.4%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $24Ka year
- Peak month
- December3.9× the quietest month
- Top search term
- stanley flashlight7K searches a year
02 · Price
A sale here is worth $30.00.
Listings sell for $30.00 on average, from $13.74 to $75.71. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $30.00 that is $0 to $3K a year per listing.
- Average price
- $30.00inside the $15 to $100 sweet spot
- Price range
- $13.74–$75.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #721 within Job Site Lighting. It carries 3,059 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 91%
- Out of stock, average day
- 9.2%
- Average rank
- #721in Job Site Lighting
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 3,059per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Stanley Flashlight products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
STANLEY FATMAX SL10LEDS Rechargeable 2200 Lumen Lithium Ion Ultra Bright LED Spotlight Flashlight with USB Power Charger
- Price
- $50.42
- Rating
- 4.5/5
- Reviews
- 7,537
- Age
- 11y ago

STANLEY SAT3S Rechargeable 1000 Lumen Lithium Spot Light with USB
- Price
- $36.58
- Rating
- 4.2/5
- Reviews
- 2,704
- Age
- 10y ago

DEWALT 20V MAX* LED Work Light/Flashlight (DCL040)
- Price
- $39.20
- Rating
- 4.8/5
- Reviews
- 10,981
- Age
- 15y ago

IdeaWorks Jobar International (Set/2) LED Desk Lamps with Pivoting Heads and Handled Necks Large Red Blue
- Price
- $17.33
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 10y ago

Coquimbo Tool Gifts for Men Dad Husband Rechargeable LED Work Light BBQ Grill Accessories with Magnetic Base Hook 360 Rotate Mechanic Flashlight Mens Christmas Stocking Stuffers (2 Pack Black)
- Price
- $14.45
- Rating
- 4.3/5
- Reviews
- 24,295
- Age
- 10y ago
Trending
estimated 90-day click momentum
Stanley AeroLight Transit Bottle 16 oz | Locking Drink Through Lid | Leak Resistant Water Bottle or Coffee Travel Mug | Lightweight Insulated Stainless Steel | BPA-Free | Toast
- Price
- $17.40
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

LUTEC 2 Pack Rechargeable Spotlight Flashlight 1000000LM Super Bright IP67 Waterproof Rechargeable Spotlights Handheld with 4 Modes Search Light with Foldable Stand and Red Light Filter (Orange)
- Price
- $39.21
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 8mo ago

Lmaytech Tool Gifts for Men 2Pack Rechargeable LED Work Lights with Magnetic Base 360 Rotation Versatile Lighting for Repairs Outdoors Mens Gifts
- Price
- $15.10
- Rating
- 4.5/5
- Reviews
- 10,225
- Age
- 7y ago

Stanley AeroLight Transit Bottle 20 oz | Locking Drink Through Lid | Leak Resistant Water Bottle or Coffee Travel Mug | Lightweight Insulated Stainless Steel | BPA-Free | Cream
- Price
- $24.59
- Rating
- 4.5/5
- Reviews
- 292
- Age
- 4y ago

STANLEY SL3WAKS Compact 400 Lumen LED Alkaline Spotlight Black
- Price
- $25.63
- Rating
- 4.2/5
- Reviews
- 114
- Age
- 13y ago
Newest
by launch date
LUTEC 2 Pack Rechargeable Spotlight Flashlight 1000000LM Super Bright IP67 Waterproof Rechargeable Spotlights Handheld with 4 Modes Search Light with Foldable Stand and Red Light Filter (Orange)
- Price
- $39.21
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 8mo ago

Rechargeable 8000mAh Camping and Work Light with Adjustable Stand 3.4 ft 3000 Lumen Cordless Work Light Featuring 3 Adjustable Heads Dimmable Emergency Flashlight with Telescopic Tripod
- Price
- $37.24
- Rating
- 3.7/5
- Reviews
- 138
- Age
- 11mo ago

Stanley AeroLight Transit Bottle 16 oz | Locking Drink Through Lid | Leak Resistant Water Bottle or Coffee Travel Mug | Lightweight Insulated Stainless Steel | BPA-Free | Toast
- Price
- $17.40
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago

BOBKID Tripod Rechargeable Camping Lantern 6 Modes LED Flashlight Handheld Spotlight with 4000LM IPX4 Waterproof Searchlight Work Light for Emergency Hiking Survival Kit - Orange
- Price
- $18.64
- Rating
- 4.4/5
- Reviews
- 75
- Age
- 1y ago

EverBrite COB Rechargeable Folding Work Light 7 Lighting Modes 1200 Lumens LED with 180 Adjustable Stand and Hanging Hook Magnetic Base for Car Repair Camping Emergency Job Site
- Price
- $19.20
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
103
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 96%
Open market
22%
- STANLEY51%
- DEWALT7%
- IdeaWorks6%
- Coquimbo6%
- LBE5%
- MIXILIN4%
Demand
Stanley Flashlight search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.9×
Search terms
Top Stanley Flashlight search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stanley flashlight7K/yr
- standing flashlight6K/yr
- stanley flashlight rechargeable6K/yr
- flashlight with stand5K/yr
- everstart maxx flashlight3K/yr
- stanley light3K/yr
Reviews and returns
What reviews say buyers love and hate about Stanley Flashlight
We read the reviews and the return reasons for every product selling here.
“Not charging”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stanley Flashlight questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









