Stainless Steel Paint
MaybeReturns run at only 0.3% of orders. But demand is soft, at -5.3% this quarter, so Stainless Steel Paint is a Maybe.
- Flapen Score
- 51 / 100Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 4851
- Market size
- $95K/yr98K searches / yr
- 90-day growth
- -5.3%search demand this quarter
- Competition
- 47%top-5 click share · 12 brands · 81 sellers
Flapen Score
Stainless Steel Paint against its category
The dotted line is the Tools & Home Improvement average. Past it, Stainless Steel Paint is stronger. Inside it, weaker.
Market
The Stainless Steel Paint market on Amazon at a glance
Shoppers on Amazon United States searched for Stainless Steel Paint 98K times last year and spent an estimated $95K. The top 5 brands take 90% of clicks. Demand peaks in May. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -5.3%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $95Ka year
- Peak month
- May1.7× the quietest month
- Top search term
- seymour spray paint15K searches a year
02 · Price
A sale here is worth $20.84.
Listings sell for $20.84 on average, from $5.91 to $83.94. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $20.84 that is $2K to $5K a year per listing.
- Average price
- $20.84inside the $15 to $100 sweet spot
- Price range
- $5.91–$83.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #178 within Paint & Primer. It carries 2,414 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 82%
- Out of stock, average day
- 8.6%
- Average rank
- #178in Paint & Primer
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 2,414per listing
- Listings tracked
- 34
04 · Newcomers
Amazon counts 3 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Stainless Steel Paint products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Rust-Oleum Appliance Epoxy Stainless Steel Spray Paint
- Price
- $11.32
- Rating
- 4.6/5
- Reviews
- 7,519
- Age
- 21y ago

SEYMOUR 620-1415 Industrial MRO High Solids Spray Paint Gloss Black 16 Ounce (Pack of 1)
- Price
- $13.74
- Rating
- 4.4/5
- Reviews
- 2,133
- Age
- 16y ago

Stainless Steel Rust Protective Spray Paint - STAINLESS STEEL SPRAY 16 Oz. Can 13 Oz. Net Wt
- Price
- $14.74
- Rating
- 4.2/5
- Reviews
- 524
- Age
- 21y ago

Rust-Oleum Painters Touch 2X Ultra Cover Spray Paint Metallic Aluminum
- Price
- $5.91
- Rating
- 4.7/5
- Reviews
- 2,340
- Age
- 15y ago

Krylon K02400777 General Purpose Metallic Spray Paint Stainless Steel 11 Oz
- Price
- $15.27
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Trending
90-day click momentum
Seymour 16-56
- Price
- $15.63
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 6mo ago

Krylon K02400777 General Purpose Metallic Spray Paint Stainless Steel 11 Oz
- Price
- $15.27
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago

Seymour RENEW Grass and Shrub (Pristine). 1 - 17oz. Can.
- Price
- $15.93
- Rating
- 4.2/5
- Reviews
- 4,874
- Age
- 10y ago

16-48 Seymour Cast-Blast Automotive Cast Iron Spray Paint (12 oz 3-Pack / 36 oz Total) | Heat-Resistant Cast Iron Coating with Metal Paste for Engine & Automotive Restorations
- Price
- $35.53
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 10mo ago

Sundaze Gloss Appliance Touch-Up Paint Pen Kit - Stove Refrigerator Washer Dryer Touch Up - 3 Glossy Colors White Black Silver - Instantly Repair & Restore Scratches Chips Stains - Color Match
- Price
- $8.80
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 7mo ago
Newest
by launch date
Seymour 16-56
- Price
- $15.63
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 6mo ago

Sundaze Gloss Appliance Touch-Up Paint Pen Kit - Stove Refrigerator Washer Dryer Touch Up - 3 Glossy Colors White Black Silver - Instantly Repair & Restore Scratches Chips Stains - Color Match
- Price
- $8.80
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 7mo ago

Krylon K02400777 General Purpose Metallic Spray Paint Stainless Steel 11 Oz
- Price
- $15.27
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago

16-48 Seymour Cast-Blast Automotive Cast Iron Spray Paint (12 oz 3-Pack / 36 oz Total) | Heat-Resistant Cast Iron Coating with Metal Paste for Engine & Automotive Restorations
- Price
- $35.53
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 10mo ago

Stainless-Blast 16-54 Stainless Steel Spray Paint 12 oz 3-Pack | 316L Satin Finish Corrosion Resistant Fast-Drying Automotive Coating
- Price
- $32.29
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
81
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
47%
Top 20: 85%
Open market
8%
- Seymour50%
- Rust-Oleum28%
- Krylon5%
- STANIOS INDUSTRIAL SUPPLY4%
- Seymour Paint3%
- SENVEN2%
- Open — no brand owns it (6 brands, 8%)
Demand
Stainless Steel Paint search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.7×
Search terms
Top Stainless Steel Paint search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- seymour spray paint15K/yr
- stainless steel paint18K/yr
- seymour paint24K/yr
- stainless steel spray paint12K/yr
- stainless steel paint for appliances9K/yr
- seymour7K/yr
- steel paint5K/yr
- stainless steel appliance paint5K/yr
- steel spray paint2K/yr
Reviews and returns
What reviews say buyers love and hate about Stainless Steel Paint
We read the reviews and the return reasons for every product selling here.
“paint went everywhere”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stainless Steel Paint questions
Answered from the same tracked data.









