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Square D Homeline 20 Amp Gfci/afci Dual Function Breaker

Fail

The top 5 brands take 100% of clicks, so Square D Homeline 20 Amp Gfci/afci Dual Function Breaker is a Fail.

Flapen Score
33
33 / 100
Ranks 8,936 of 9,536 Tools & Home Improvement niches · −15 vs the category median of 48
Market size
$32K/yr7K searches / yr
90-day growth
-33.8%search demand this quarter
Competition
80%top-5 click share · 3 brands · 88 sellers

Flapen Score

Square D Homeline 20 Amp Gfci/afci Dual Function Breaker against its category

The dotted line is the Tools & Home Improvement average. Past it, Square D Homeline 20 Amp Gfci/afci Dual Function Breaker is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Square D Homeline 20 Amp Gfci/afci Dual Function Breaker market on Amazon at a glance

Shoppers on Amazon United States searched for Square D Homeline 20 Amp Gfci/afci Dual Function Breaker 7K times last year and spent an estimated $32K. All 3 brands take every click. Demand peaks in Feb. Flapen scores it 33 out of 100, a Fail.

01 · Demand

5.2% of searches ended in a purchase last week.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -33.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
-33.8%
Conversion, latest week
5.2%
Market size, estimated
$32Ka year
Peak month
February1.7× the quietest month
Top search term
square d homeline 20 amp gfci/afci dual function breaker4K searches a year

02 · Price

A sale here is worth $84.88.

Listings sell for $84.88 on average, from $40.95 to $220.85. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $84.88 that is $8K to $21K a year per listing.

Average price
$84.88inside the $15 to $100 sweet spot
Price range
$40.95–$220.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$8K–$21K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #171 within Breakers, Load Centers & Fuses. It carries 266 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
50%
Out of stock, average day
0.0%
Average rank
#171in Breakers, Load Centers & Fuses
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
266per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 94 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
94 months

Products

Top Square D Homeline 20 Amp Gfci/afci Dual Function Breaker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$3K$6K$10K$13K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

3 falling

Sellers

88

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Schneider Electric66%
  • Square D25%
  • Generic8%
  • Open — no brand owns it (0%)

Demand

Square D Homeline 20 Amp Gfci/afci Dual Function Breaker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200150Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.7×

Reviews and returns

What reviews say buyers love and hate about Square D Homeline 20 Amp Gfci/afci Dual Function Breaker

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Advertised Vs Actual Product”
100%of negative reviews mention “Size-Overall”
0.7%of orders come back
“its a little too big for my box”
A buyer, on “Size-Overall”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Square D Homeline 20 Amp Gfci/afci Dual Function Breaker questions

Answered from the same tracked data.