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Spiderman Flashlight

Fail

The top 5 brands take 100% of clicks, so Spiderman Flashlight is a Fail.

Flapen Score
40
40 / 100
Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 48
Market size
$90K/yr76K searches / yr
90-day growth
-13.4%search demand this quarter
Competition
92%top-5 click share · 4 brands · 8 sellers

Flapen Score

Spiderman Flashlight against its category

The dotted line is the Tools & Home Improvement average. Past it, Spiderman Flashlight is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Flashlight market on Amazon at a glance

Shoppers on Amazon United States searched for Spiderman Flashlight 76K times last year and spent an estimated $90K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-13.4%
Conversion, latest week
7.1%
Market size, estimated
$90Ka year
Peak month
December6.3× the quietest month
Top search term
paw patrol flashlight31K searches a year

02 · Price

A sale here is worth $16.65.

Listings sell for $16.65 on average, from $9.00 to $37.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $16.65 that is $8K to $12K a year per listing.

Average price
$16.65inside the $15 to $100 sweet spot
Price range
$9.00–$37.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #910 within Flashlights. It carries 1,097 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#910in Flashlights
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,097per listing
Listings tracked
8

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Spiderman Flashlight products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

$0$9K$18K$27K$36K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Energizer85%
  • Brainstorm Toys11%
  • ETENWOLF3%
  • Nickelodeon2%

Demand

Spiderman Flashlight search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Prime Day '25Spike '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 6.3×

Search terms

Top Spiderman Flashlight search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paw patrol flashlight31K/yr
  • spiderman flashlight19K/yr
  • paw patrol flashlight for kids15K/yr
  • paw patrol lantern4K/yr
  • spiderman flashlight for boys6K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Flashlight

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Brightness/Shine/Glow”
1.3%of orders come back
“Too bright”
A buyer, on “Brightness/Shine/Glow”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Spiderman Flashlight questions

Answered from the same tracked data.