Southwire

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

45K

Growth, 90 days vs prior 90

-13.5%

Conversion, latest week

7.1%

Market size, estimated

$59Ka year

Peak month

October5.2× the quietest month

Top search term

southwire wire strippers18K searches a year

Listings sell for $18.29 on average, from $5.25 to $41.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $18.29 that is $2K to $5K a year per listing.

Average price

$18.29inside the $15 to $100 sweet spot

Price range

$5.25–$41.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.0%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #278 within Cutters. It carries 545 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

95%

Out of stock, average day

2.1%

Average rank

#278in Cutters

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

545per listing

Listings tracked

20

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months