Is Soss Hinges profitable to sell on Amazon United States?

Flapen scores Soss Hinges 43 out of 100 on Amazon United States, a Fail. Shoppers spend $62K a year across 43 tracked products. Amazon counts 3 of the 7 products launched in the last year as successful launches. Search demand grew -8.2% in the last 90 days.

How competitive is the Soss Hinges niche on Amazon United States?

23 brands and 32 sellers compete in Soss Hinges on Amazon United States. The top 5 Soss Hinges products take 40% of clicks, and the top 5 brands take 72%.

What do buyers complain about in Soss Hinges?

Soss Hinges buyers on Amazon United States complain most about Size-Overall, Durability, and Assembly/Installation. Returns run at 6.9% of orders, which is high.

When does demand for Soss Hinges peak?

Search demand for Soss Hinges on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Soss Hinges niche?

Soss Hinges sells for $28.35 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $5.64 to $77.15. The average product has 1,160 reviews, the count a new listing must catch up to.

Soss Hinges

Fail

Shoppers spend only $62K a year here, so Soss Hinges is a Fail.

Filters High Returns

Flapen Score: 43
43 / 100Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size: $62K/yr95K searches / yr
90-day growth: -8.2%search demand this quarter
Competition: 40%top-5 click share · 23 brands · 32 sellers

Flapen Score

Soss Hinges against its category

The dotted line is the Tools & Home Improvement average. Past it, Soss Hinges is stronger. Inside it, weaker.

43Fail

This niche Category average

See the method

Market

The Soss Hinges market on Amazon at a glance

Shoppers on Amazon United States searched for Soss Hinges 95K times last year and spent an estimated $62K. The top 5 brands take 72% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.

Searches, last 12 months: 95K
Growth, 90 days vs prior 90: -8.2%
Conversion, latest week: 2.3%
Market size, estimated: $62Ka year
Peak month: March1.5× the quietest month
Top search term: concealed hinges27K searches a year

02 · Price

A sale here is worth $28.35.

Listings sell for $28.35 on average, from $5.64 to $77.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $28.35 that is $0 to $3K a year per listing.

Average price: $28.35inside the $15 to $100 sweet spot
Price range: $5.64–$77.15
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #193 within Cabinet Hardware. It carries 1,160 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.4%
Average rank: #193in Cabinet Hardware
Average rating: 4.48 starsAmazon United States average 4.42 stars
Average reviews: 1,160per listing
Listings tracked: 43

04 · Newcomers

Amazon counts 3 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 3Amazon's first-year sales bar
Average brand age: 43 months

Products