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Solar String Lights for Outside

Pass

Solar String Lights for Outside scores 71 out of 100, a Pass. Shoppers spend $12.5M a year here, search demand grew +27.2% this quarter, and returns run at 2.8% of orders.

Flapen Score
71
71 / 100
Top 1% of 9,536 Tools & Home Improvement niches · +23 vs the category median of 48
Market size
$12.5M/yr13.6M searches / yr
90-day growth
+27.2%search demand this quarter
Competition
18%top-5 click share · 86 brands · 156 sellers

Flapen Score

Solar String Lights for Outside against its category

The dotted line is the Tools & Home Improvement average. Past it, Solar String Lights for Outside is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Solar String Lights for Outside market on Amazon at a glance

Shoppers on Amazon United States searched for Solar String Lights for Outside 13.6M times last year and spent an estimated $12.5M. The top 5 brands take 38% of clicks. Demand peaks in May–Jun–Nov. Flapen scores it 71 out of 100, a Pass.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 13.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12.5M a year.

Searches, last 12 months
13.6M
Growth, 90 days vs prior 90
+27.2%
Conversion, latest week
2.9%
Market size, estimated
$12.5Ma year
Peak month
May2.7× the quietest month
Top search term
solar string lights outdoor737K searches a year

02 · Price

A sale here is worth $31.77.

Listings sell for $31.77 on average, from $6.34 to $173.59. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 2,500 to 3,000 of them. At $31.77 that is $79K to $95K a year per listing.

Average price
$31.77inside the $15 to $100 sweet spot
Price range
$6.34–$173.59
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
400K–500K
Units per listing a year
2,500–3,000
Revenue per listing a year
$79K–$95K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #48 within Landscape Lighting. It carries 6,161 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#48in Landscape Lighting
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
6,161per listing
Listings tracked
144

04 · Newcomers

Amazon counts 45 of last year's 45 launches as successful.

45 products launched here in the last 12 months. Amazon counts 45 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
45
Successful launches
45Amazon's first-year sales bar
Average brand age
37 months

Products

Top Solar String Lights for Outside products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

$0$251K$501K$752K$1.0M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

86 rising

Sellers

156

Top-5 brand share

38%

Top 20: 65%

Top-5 click share

18%

Top 20: 42%

Open market

59%

  • Brightown14%
  • addlon10%
  • Brightech6%
  • SOLPEX5%
  • Skoiuc4%
  • Tuffenough3%

Demand

Solar String Lights for Outside search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Nov · busiest ÷ quietest = 2.7×

Search terms

Top Solar String Lights for Outside search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • solar string lights outdoor737K/yr
  • patio lights1.2M/yr
  • solar string lights1.0M/yr
  • landscape lighting997K/yr
  • solar872K/yr
  • solar pathway lights outdoor585K/yr
  • fence lights solar powered592K/yr
  • solar string lights outdoor waterproof1.1M/yr
  • solar fence lights540K/yr
  • solar spot lights outdoor736K/yr

Reviews and returns

What reviews say buyers love and hate about Solar String Lights for Outside

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Durability”
2.8%of orders come back
“Broke within a week”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Solar String Lights for Outside questions

Answered from the same tracked data.