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black outlet

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 56Growth 20Conversion 72Competition 53Returns 52Price range 66Avg price 84Brand share 12Review moat 44Quality gap 21

Avg price

Great$18.61

avg listing price — sweet spot $15–$100

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Price range

Good$2.54–$39.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$412K

$412K/yr · 334K searches

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay2,102.73

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-10.7%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, black outlet is a $412K/yr Amazon United States market (334K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 45/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

black outlet market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
$558K–$744K
units × avg price
Conversion rate
6.6%
Avg BSR
#47
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
0.0%
Avg brand age
44 months
Avg seller age
163 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

41

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

53%

Top 20: 93%

Open market

3%

  • ELEGRP48%
  • ENERLITES21%
  • Leviton21%
  • AIDA3%
  • TG2%
  • TOPGREENER2%
  • Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.7% search growth over the last 90 days.
7K5KBlack Friday '24Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top black outlet search terms

  • black outlet83K/yr
  • black outlets35K/yr
  • black electrical outlet31K/yr
  • black outlets receptacles30K/yr
  • elegrp21K/yr
  • elegrp outlet18K/yr
  • matte black outlet15K/yr
  • black receptacle outlet17K/yr
  • black wall outlet12K/yr
  • black plug outlet11K/yr
All search terms

Top black outlet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$21K10%$41K15%$62K20%$82K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black outlet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Excellent product,just as described”

Advertised Vs Actual Product11%

“As advertised”

Charging11%

“Versatile charger”

Assembly/Installation8%

“Very clean install the way they do the cover plate”

Value For Money7%

“It is a great value for the price paid”

Socket/Port/Plug7%

“The USB ports work well”

Ease Of Use5%

“So convenient”

Color3%

“Love the color and quality”

Ease Of Cleaning2%

“Beautiful and clean”

Size-Overall2%

“They fit perfectly”

What buyers complain about

Socket/Port/Plug19%

“One of the USB ports already not working”

Size-Overall14%

“Doesn't fit great”

Quality-Overall7%

“Trash”

Advertised Vs Actual Product7%

“Item is apparently not rated for the performance advertised”

Flatness6%

“The outlet is flat”

Charging6%

“just average Charger”

Add-Ons/Attachments4%

“Plate does not attach securely”

Touch/Button Controls4%

“As others mentioned be aware that sometimes the reset buttons do not work”

Product Condition4%

“5 were used”

Mechanism Issues4%

“Plates will not stay on outlets”

Top return reasons

Size-Overall26%
Color16%
Functionality-Overall10%
Advertised Vs Actual Product8%
Compatibility-Overall7%
Socket/Port/Plug5%
Value For Money5%
Charging5%
Defective Material/Parts4%
Quality-Overall3%

Common questions

Is black outlet profitable to sell on Amazon United States?
The niche generates $412K/yr across 26 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.7%. Flapen's verdict: Skip it (45/100).
How competitive is the black outlet niche?
8 brands and 41 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in black outlet?
Top complaints mined from reviews: Socket/Port/Plug, Size-Overall, Quality-Overall. The return rate is 2.9%.
When does demand for black outlet peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the black outlet niche?
Listings span $2.54–$39.44; the average listing price is $18.61 (sweet spot $15–$100). The average incumbent carries 2,103 reviews — the moat a new listing must climb.