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53

black outdoor extension cord

Worth a look

Shows demand growing +192.1% this quarter, but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 37Growth 97Conversion 97Competition 28Returns 70Price range 66Avg price 53Brand share 31Review moat 23Quality gap 16

Growth

Incredible+192.1%

90-day search growth — must beat 0% to launch

Conversion

Incredible14.7%

search→purchase rate — share of searches ending in a sale

Returns

Good2.2%

return rate — above 5% kills the launch gate

Price range

Good$6.98–$30.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.31

avg listing price — sweet spot $15–$100

Market size

Okay$187K

$187K/yr · 103K searches

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad8,436.44

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Signals Trending

According to Flapen's Amazon United States niche tracking, black outdoor extension cord is a $187K/yr Amazon United States market (103K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jun–Jul–Oct–Nov–Dec. Verdict: Worth a look — 53/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

black outdoor extension cord market data

Units sold / yr
15K–20K
avg 1,000–1,250/product
Revenue / yr
$185K–$246K
units × avg price
Conversion rate
14.7%
Avg BSR
#38
Page quality
0%
Prime
100%
Sponsored
89%
Out of stock
0.8%
Avg brand age
50 months
Avg seller age
190 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

17

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

11%

  • Skrizcable37%
  • Vockjour24%
  • huanchain13%
  • PLUGTUL9%
  • Amazon Basics4%
  • IRON FORGE CABLE3%
  • Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +192.1% search growth over the last 90 days.
5K4KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Top black outdoor extension cord search terms

  • black outdoor extension cord58K/yr
  • black extension cord outdoor26K/yr
  • outdoor black extension cord11K/yr
  • outdoor extension cord black8K/yr
All search terms

Top black outdoor extension cord products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$19K20%$37K30%$56K40%$75K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about black outdoor extension cord

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Works well, good quality, and arrived quickly”

Advertised Vs Actual Product17%

“As advertised”

Value For Money12%

“Good value for money”

Durability6%

“Durable and affordable”

Strength6%

“Good balance of strength and functionality”

Add-Ons/Attachments5%

“A great extension for any situation”

Weight Heavy4%

“It's very heavy duty”

Water Resistance2%

“Sturdy waterproof high quality”

Ease Of Use2%

“Easy to use”

Flexibility2%

“It's very flexible”

What buyers complain about

Quality-Overall20%

“Not of quality construction”

Durability7%

“Cord stopped working”

Strength5%

“Cheaply made flimsy”

Thickness5%

“It is thick”

Heating4%

“Not good - I connected this extension cord with a small heater”

Functionality-Overall4%

“Works, poor insulation, cheap cable”

Size-Overall4%

“While the cord is a bit short”

Suitable For Outdoor4%

“NOT FOR OUTDOOR USE”

Material Quality4%

“Material does not feel safe”

Value For Money3%

“I probably could have found a cheaper one in a store”

Top return reasons

Size-Overall22%
Add-Ons/Attachments15%
Value For Money11%
Advertised Vs Actual Product8%
Compatibility-Overall8%
Functionality-Overall6%
Quality-Overall4%
Thin4%
Socket/Port/Plug3%
Weight Heavy2%

Common questions

Is black outdoor extension cord profitable to sell on Amazon United States?
The niche generates $187K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +192.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the black outdoor extension cord niche?
11 brands and 17 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in black outdoor extension cord?
Top complaints mined from reviews: Quality-Overall, Durability, Strength. The return rate is 2.2%.
When does demand for black outdoor extension cord peak?
Demand peaks in Jun–Jul–Oct–Nov–Dec; the busiest month runs 4.8× the quietest.
What does it cost to enter the black outdoor extension cord niche?
Listings span $6.98–$30.78; the average listing price is $12.31 (sweet spot $15–$100). The average incumbent carries 8,436 reviews — the moat a new listing must climb.