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Black Masking Tape

Maybe

Buyers convert on 17.3% of searches. But products sell for $8.38 on average, outside the sweet spot, so Black Masking Tape is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size
$289K/yr199K searches / yr
90-day growth
+15.7%search demand this quarter
Competition
62%top-5 click share · 14 brands · 15 sellers

Flapen Score

Black Masking Tape against its category

The dotted line is the Tools & Home Improvement average. Past it, Black Masking Tape is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Masking Tape market on Amazon at a glance

Shoppers on Amazon United States searched for Black Masking Tape 199K times last year and spent an estimated $289K. The top 5 brands take 74% of clicks. Demand peaks in Oct. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

17.3% of searches ended in a purchase last week.

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 17.3% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $289K a year.

Searches, last 12 months
199K
Growth, 90 days vs prior 90
+15.7%
Conversion, latest week
17.3%
Market size, estimated
$289Ka year
Peak month
October1.7× the quietest month
Top search term
black painters tape91K searches a year

02 · Price

A sale here is worth $8.38.

Listings sell for $8.38 on average, from $4.48 to $23.71. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $8.38 that is $13K to $17K a year per listing.

Average price
$8.38under the $15 to $100 sweet spot
Price range
$4.48–$23.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
$13K–$17K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #2,983 within Painting Supplies & Tools. It carries 654 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#2,983in Painting Supplies & Tools
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
654per listing
Listings tracked
23

04 · Newcomers

Amazon counts 6 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
54 months

Products

Top Black Masking Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

$0$29K$58K$87K$115K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

15

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

62%

Top 20: 96%

Open market

21%

  • Zellykool25%
  • SWRT18%
  • Baijixin15%
  • Lichamp9%
  • Zo.Yehaa8%
  • Mr. Pen5%

Demand

Black Masking Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Black Masking Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black painters tape91K/yr
  • black masking tape73K/yr
  • painters tape black11K/yr
  • black paper tape7K/yr
  • masking tape black6K/yr
  • black scotch tape5K/yr
  • black painter tape3K/yr
  • black craft tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Black Masking Tape

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Adhesion/Stickiness”
44%of negative reviews mention “Adhesion/Stickiness”
1.5%of orders come back
“Not very sticky”
A buyer, on “Adhesion/Stickiness”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Black Masking Tape questions

Answered from the same tracked data.