Is black flood light outdoor profitable to sell on Amazon United States?

The niche generates $57K/yr across 33 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +32.7%. Flapen's verdict: Worth a look (53/100).

How competitive is the black flood light outdoor niche?

15 brands and 50 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in black flood light outdoor?

Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.1%.

When does demand for black flood light outdoor peak?

Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 4.2× the quietest.

What does it cost to enter the black flood light outdoor niche?

Listings span $15.37–$78.43; the average listing price is $39.65 (sweet spot $15–$100). The average incumbent carries 1,454 reviews — the moat a new listing must climb.

black flood light outdoor

Worth a look

Shows a sweet-spot price point ($39.65 avg), but a small market ($57K/yr) keeps it on the watch list.

Avg price

Incredible$39.65

avg listing price — sweet spot $15–$100

Price range

Incredible$15.37–$78.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Growth

Good+32.7%

90-day search growth — must beat 0% to launch

Review moat

Good1,453.88

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Market size

Bad$57K

$57K/yr · 19K searches

According to Flapen's Amazon United States niche tracking, black flood light outdoor is a $57K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 53/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

black flood light outdoor market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $79K–$99K; units × avg price
Conversion rate: 7.4%
Avg BSR: #213
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 1.6%
Avg brand age: 58 months
Avg seller age: 167 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 flat

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

17%

LUTEC41%
Onforu14%
UME11%
Philips9%
HOMEnhancements4%
Nuvo4%
Open — no brand owns it (9 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +32.7% search growth over the last 90 days.

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 4.2×

Open Trend

Top black flood light outdoor search terms

black flood light9K/yr +57.4%5.3% conv.
black flood lights7K/yr +23.0%5.2% conv.
white flood light4K/yr -0.6%2.7% conv.

All search terms

Top black flood light outdoor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LUTEC 6222B 3500 Lumen 32 Watt 28 LED Dual-Head Floodlight Outdoor Full Metal Design Waterproof Exterior Security Wall Light 5000K for Patio Garden Yard-Black

LUTEC$29.414.6★3,414 rev

UME 2-Packs 2500 Lumen 32 Watt 28 LED Dual-Head Floodlight Outdoor Full Metal Design Waterproof Exterior Security Wall Light 5000K for Patio Garden Yard-Black

UME$55.554.5★237 rev

Philips 44W 3500LM LED Security Flood Light OutdoorSwitch Controlled Aluminum Security Light 2 Adjustable Heads5000K DaylightWet Location for Patio Garden Yard Lights

Philips$26.264.5★235 rev

LUTEC 32W 3500 Lumen LED Security Lights Motion Sensor Light Outdoor 5000K Daylight IP65 Waterproof Dusk to Dawn Hardwired Motion Detector Flood Light for Garage Yard Porch-Black

LUTEC$32.494.5★1,623 rev

LUTEC P6221B 2000 Lumen 18 Watt LED Dual-Head Floodlight Outdoor Switch Controlled Waterproof Exterior Security Wall Light for Patio Garden Yard-Black

LUTEC$22.594.5★1,876 rev

Newest

by launch date

ShineSeed 45W 5500LM Outdoor Flood Lights Dual Head Wall Switch Controlled LED Exterior Flood Light 5000K Daylight IP65 Waterproof Hardwired Security Light for Outside Garage Yard (Black)

ShineSeed$25.8318 rev

1mo ago

Onforu 2-Pack Adjustable Twin PAR Holder Outdoor Flood Light Fixture Max 300W (Bulbs Not Included) Switch Controlled Security Lights Exterior Flood Lighting for Garage Driveway Porch

Onforu$20.0641 rev

6mo ago

GXXG 40W Outdoor LED Wall Light with 350 Rotatable Panel

GXXG$47.6775 rev

10mo ago

ALUSSO Motion Sensor Outdoor Lights 30W 3500LM Flood Lights Outdoor 120V 3 Modes (Dusk to Dawn/Auto/On Time) 3CCT 3000K/4000K/6500K Waterproof Hardwired Security Light ETL Listed for Porch 1PC

ALUSSO$27.44266 rev

1y ago

Philips 44W 3500LM LED Security Flood Light OutdoorSwitch Controlled Aluminum Security Light 2 Adjustable Heads5000K DaylightWet Location for Patio Garden Yard Lights

Philips$26.26235 rev

1y ago

What buyers say about black flood light outdoor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow39%

“Bright Light”

Assembly/Installation17%

“Easy to mount”

Quality-Overall8%

“Seems well made”

Value For Money7%

“Worth the money”

Advertised Vs Actual Product4%

“As advertised”

Motion Detection2%

“The motion sensing is impeccable”

Efficiency2%

“Works great”

Durability2%

“Durable”

Adjustability/Rotatability/Reclining2%

“Sturdy and adjustable”

Design-Overall1%

“Simple and effective design”

What buyers complain about

Durability16%

“didn't last”

Functionality-Overall12%

“Does not work very well”

Quality-Overall8%

“Very cheap quality”

Brightness/Shine/Glow7%

“Unfortunately it isnt great for lighting”

Assembly/Installation6%

“But the installation is terrible”

Advertised Vs Actual Product6%

“Description does not state this”

Water Resistance5%

“Not water proof”

Size-Overall4%

“being very small”

Product Condition3%

“not new as expected”

Material Quality3%

“Cheap plastic”

Top return reasons

Size-Overall26%

Functionality-Overall10%

Brightness/Shine/Glow10%

Advertised Vs Actual Product10%

Defective Material/Parts6%

Color6%

Value For Money5%

Bulb Flicker/Dimming/Color4%

Assembly/Installation4%

Quality-Overall3%

Common questions

Is black flood light outdoor profitable to sell on Amazon United States?: The niche generates $57K/yr across 33 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +32.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the black flood light outdoor niche?: 15 brands and 50 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in black flood light outdoor?: Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 4.1%.
When does demand for black flood light outdoor peak?: Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 4.2× the quietest.
What does it cost to enter the black flood light outdoor niche?: Listings span $15.37–$78.43; the average listing price is $39.65 (sweet spot $15–$100). The average incumbent carries 1,454 reviews — the moat a new listing must climb.