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Black Drawer Pulls 3 Inch

Fail

Shoppers spend only $42K a year here, so Black Drawer Pulls 3 Inch is a Fail.

Flapen Score
39
39 / 100
Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 48
Market size
$42K/yr35K searches / yr
90-day growth
-4.1%search demand this quarter
Competition
46%top-5 click share · 15 brands · 21 sellers

Flapen Score

Black Drawer Pulls 3 Inch against its category

The dotted line is the Tools & Home Improvement average. Past it, Black Drawer Pulls 3 Inch is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Drawer Pulls 3 Inch market on Amazon at a glance

Shoppers on Amazon United States searched for Black Drawer Pulls 3 Inch 35K times last year and spent an estimated $42K. The top 5 brands take 80% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-4.1%
Conversion, latest week
5.0%
Market size, estimated
$42Ka year
Peak month
November1.4× the quietest month
Top search term
3 inch matte black cabinet pulls6K searches a year

02 · Price

A sale here is worth $24.03.

Listings sell for $24.03 on average, from $6.06 to $48.01. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.03 that is $0 to $2K a year per listing.

Average price
$24.03inside the $15 to $100 sweet spot
Price range
$6.06–$48.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #150 within Cabinet Hardware. It carries 3,115 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#150in Cabinet Hardware
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
3,115per listing
Listings tracked
31

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Black Drawer Pulls 3 Inch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$3K$5K$7K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

21

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

46%

Top 20: 88%

Open market

15%

  • Ravinte50%
  • JOY DECOR10%
  • HOME EDIT8%
  • Estmoon6%
  • Ravinte Hardware5%
  • Franklin Brass4%
  • Open — no brand owns it (9 brands, 15%)

Demand

Black Drawer Pulls 3 Inch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Black Drawer Pulls 3 Inch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3 inch matte black cabinet pulls6K/yr
  • matte black cabinet pulls 3 inch7K/yr
  • black drawer pulls 3 inch7K/yr
  • black kitchen cabinet handles 3 inch5K/yr
  • 3 inch drawer pulls black4K/yr
  • black 3 inch cabinet pulls4K/yr
  • matte black drawer pulls 3 inch2K/yr

Reviews and returns

What reviews say buyers love and hate about Black Drawer Pulls 3 Inch

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
6.3%of orders come back
“Too small”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Black Drawer Pulls 3 Inch questions

Answered from the same tracked data.