black dimmer switch
Skip itSoft demand (-16.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.65avg listing price — sweet spot $15–$100
Price range
Great$11.30–$88.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,166.47avg incumbent reviews — the moat a new listing must climb
Market size
Okay$150K$150K/yr · 72K searches
Brand share
Bad90%top-5 brand share — brand-locked demand
Returns
Bad5.5%return rate — above 5% kills the launch gate
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, black dimmer switch is a $150K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 45/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
black dimmer switch market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $205K–$257K
- units × avg price
- Conversion rate
- 8.2%
- Avg BSR
- #53
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
21
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
6%
- ELEGRP57%
- Lutron16%
- Leviton11%
- TG4%
- TOPGREENER3%
- Legrand3%
- Open — no brand owns it (3 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top black dimmer switch search terms
- black dimmer switch36K/yr
- black dimmer light switch17K/yr
- dimmer light switch black6K/yr
- matte black dimmer switch4K/yr
- dimmer switch black5K/yr
- black light switch with dimmer4K/yr
Top black dimmer switch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ELEGRP Digital Dimmer Light Switch for 300W Dimmable LED/CFL Lights and 600W Incandescent/Halogen Single Pole/3-Way LED Slide Dimmer Light Switch Wall Plate Included UL Listed 1 Pack Matte Black
ELEGRP$16.474.3★5,033 rev
Lutron Diva LED+ Dimmer Light Switch for Dimmable LED Halogen and Incandescent Bulbs 150 Watt Single-Pole or 3-Way DVCL-153P-BL Black
Lutron$27.224.6★5,743 rev
Leviton SureSlide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures 66741-E Black
Leviton$20.234.7★88 rev
ELEGRP Digital Toggle Dimmer Switch for Dimmable LED CFL and Incandescent Light Bulbs Single Pole or 3-Way Toggle LED Dimmer Light Switch Wall Plate Included UL Listed 1 Pack Black
ELEGRP$16.494.3★912 rev
ELEGRP Slide Dimmer Light Switch Universal Dimmable LED Lighting Control Single Pole or 3 Way Dimmer Switches for Led Lights Wall Plate Included UL Listed 2 Pack Matte Black
ELEGRP$22.504.2★1,537 rev
Newest
by launch dateLeviton SureSlide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures 66741-E Black
Leviton$20.2388 rev
BESTTEN 3 Pack Slide Dimmer Light Switch Quiet Rocker Super Slim Single Pole or 3 Way Dimmable Switch Max 300W LED CFL 600W Incandescent ETL Listed Black
BESTTEN$26.88315 rev
TG Digital Toggle Dimmer Light Switch for Dimmable LED CFL and Incandescent Light Bulbs Single Pole/ 3-Way Toggle LED Dimmer Light Switch UL Listed Wall Plate Sold Separately 1 Pack Black
TG$18.1588 rev
Kasa Smart Dimmer Switch HS220 Single Pole Needs Neutral Wire 2.4GHz Wi-Fi Light Switch Compatible with Alexa and Google Home UL Certified No Hub Required Black
Kasa Smart$17.21302 rev
ELEGRP Digital Slide Dimmer Light Switch Dimmer Switch with Decorative Frameless Design Wallplate for LED/CFL Incandescent Halogen Bulbs Single Pole/3-Way UL Listed 1 Pack Matte Black
ELEGRP$16.68222 rev
Trending
90-day click momentumBESTTEN 3 Pack Slide Dimmer Light Switch Quiet Rocker Super Slim Single Pole or 3 Way Dimmable Switch Max 300W LED CFL 600W Incandescent ETL Listed Black
BESTTEN$26.884.3★
Leviton SureSlide LED Advanced Dimmer Switch for 150W Dimmable LED Halogen and Incandescent Bulbs and Fixtures 66741-E Black
Leviton$20.234.7★
ELEGRP Digital Dimmer Light Switch for 300W Dimmable LED/CFL Lights and 600W Incandescent/Halogen Single Pole/3-Way LED Slide Dimmer Light Switch Wall Plate Included UL Listed 6 Pack Matte Black
ELEGRP$58.754.3★
Radiant 150-Watt Single-Pole/3-Way LED Advanced Dimmer Black
Legrand$26.354.3★
ELEGRP Slide Dimmer Light Switch Universal Dimmable LED Lighting Control Single Pole or 3 Way Dimmer Switches for Led Lights Wall Plate Included UL Listed 2 Pack Matte Black
ELEGRP$22.504.2★
What buyers say about black dimmer switch
What buyers praise and complain about, mined from review topics.What buyers love
“Easy installation”
“Great in look and function”
“So far they work great”
“Works great”
“The extra little adjuster to ensure you get the best dim possible is an added bonus”
“Pretty”
“great design, and works great”
“The device functions properly, as advertised”
“durable”
“The compatibility is another huge plus”
What buyers complain about
“Stopped working after 2 months”
“Lights flicker”
“Didn't work”
“The switch itself doesn't stay in the on position”
“Finally, they feel cheap”
“it is honestly not really much cheaper if at all compared to more established brands”
“Loud buzzing ballast light switch”
“Doesnt come with face plate like in the picture”
“Typical Lutron great quality, terrible instructions”
“I agree with other reviewers that the installation process was a little bit trickier with this model because of the design”
Top return reasons
Common questions
- Is black dimmer switch profitable to sell on Amazon United States?
- The niche generates $150K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the black dimmer switch niche?
- 9 brands and 21 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in black dimmer switch?
- Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Functionality-Overall. The return rate is 5.5% — above our launch gate.
- When does demand for black dimmer switch peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the black dimmer switch niche?
- Listings span $11.30–$88.26; the average listing price is $25.65 (sweet spot $15–$100). The average incumbent carries 2,166 reviews — the moat a new listing must climb.