black and white lamp
Worth a lookShows no brand lock-in (top 5 brands take 22% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Brand share
Incredible22%top-5 brand share — no brand owns this niche
Competition
Incredible14%top-5 click share — an open shelf
Avg price
Great$58.43avg listing price — sweet spot $15–$100
Review moat
Good1,142.98avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$10.11–$210.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Okay+0.2%90-day search growth — must beat 0% to launch
Market size
Bad$84K$84K/yr · 157K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, black and white lamp is a $84K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 22% of demand. Demand peaks in Feb. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
black and white lamp market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $73K–$88K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #1,144
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 88%
- Out of stock
- 7.3%
- Avg brand age
- 33 months
- Avg seller age
- 194 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
96 falling
Sellers
134
Top-5 brand share
22%
Top 20: 57%
Top-5 click share
14%
Top 20: 38%
Open market
75%
- PoKat5%
- Nourison5%
- Seealle4%
- Cinkeda4%
- aooshine4%
- Leasgy3%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — +0.2% search growth over the last 90 days.Peak months: Feb · busiest ÷ quietest = 1.6×
Top black and white lamp search terms
- black ceramic lamp21K/yr
- small black table lamp15K/yr
- modern black table lamp13K/yr
- black and white table lamp10K/yr
- lamps with black shades9K/yr
- matte black lamp6K/yr
- lamp with black shade9K/yr
- black ceramic table lamp8K/yr
- black and white lamps set of 29K/yr
- small black lamps6K/yr
Top black and white lamp products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cinkeda 22 Black Ceramic Farmhouse Table Lamp with Ginger Jar Design - for Living Room Dining Room Bedroom Office Nightstand End Table
Cinkeda$67.434.2★30 rev
Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black
Leasgy$40.804.6★180 rev
Vortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black
Vortether$58.364.6★38 rev
PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black
PoKat$89.274.6★1,693 rev
Dicoool Bedside Table Lamp for Bedroom - Small Desk Lamp with USB Ports
Dicoool$20.444.6★6,002 rev
Newest
by launch dateVortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black
Vortether$58.3638 rev
PoKat 23 Matte-Textured Ceramic Table Lamps Set of 2 for Bedroom Stone-Like Modern Bedside Lamps for Night Stands Farmhouse Nightstand Table Lamps Decor for Living Room End Table Black
PoKat$89.271,693 rev
Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black
Leasgy$40.80180 rev
LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb
LHYueTong$24.4492 rev
USumkky 24.5 Vintage Ceramic Table Lamp with 5FT Cord- Single Farmhouse Rustic Bedside Lamp with Natural Textured Finish Nightstand Lamps for Living Room Bedroom End Table Office Retro Black
USumkky$68.63293 rev
Trending
90-day click momentumVortether 24.5 Vintage Ceramic Table Lamp Single-Rustic Boho Accent Nightstand Lamps for Bedroom Living Room Entryway-Small Textured Bedside Lamps Modern Farmhouse Table Lamps for Home Decor Black
Vortether$58.364.6★
LHYueTong Modern Black Small Table Lamp with Cotton Linen Shade 6.26.210.4 inch LED Desk Light One-Button Switch for Bedroom Living Room Nightstand Includes Warm Light Bulb
LHYueTong$24.444.3★
Signature Design by Ashley Ladstow Urban 22.5 Sleek Ceramic Table Lamp Black
Signature Design by Ashley$75.914.5★
Leasgy 18.1 Small Modern Touch Lamps for Nightstand Set of 2 with 3 Way Dimmable Table Lamps for Living Room Office Bedside Lamps with Heavy Iron Base Touch Switch Bulb Included Black
Leasgy$40.804.6★
Seealle 16.1 Touch Table Lamps for Nightstand 3-Way Dimmable Small Bedroom Lamps for Night Stands Black Bedside Lamps for Living Room Kids Room End Table
Seealle$24.324.5★
What buyers say about black and white lamp
What buyers praise and complain about, mined from review topics.What buyers love
“Great Light”
“the quality is solid”
“Money well spent”
“Easy assemble”
“They charge fast”
“Fits under cabinets”
“Built well”
“As Advertised”
“EASY ON, EASY OFF”
“The touch control works smoothly”
What buyers complain about
“Is small”
“Doesnt charge”
“Apparently little to no quality control”
“Breaks easily”
“Not working properly”
“Not bright enough”
“flicker constantly”
“it cost a lot more for some reason”
“Touch does not work sometimes”
“Battery sucks”
Top return reasons
Common questions
- Is black and white lamp profitable to sell on Amazon United States?
- The niche generates $84K/yr across 164 tracked products. 22 of 47 products launched in the last 360 days are still selling. 90-day search growth is +0.2%. Flapen's verdict: Worth a look (50/100).
- How competitive is the black and white lamp niche?
- 96 brands and 134 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 22% of demand.
- What do buyers complain about in black and white lamp?
- Top complaints mined from reviews: Size-Overall, Charging, Quality-Overall. The return rate is 3.8%.
- When does demand for black and white lamp peak?
- Demand peaks in Feb; the busiest month runs 1.6× the quietest.
- What does it cost to enter the black and white lamp niche?
- Listings span $10.11–$210.25; the average listing price is $58.43 (sweet spot $15–$100). The average incumbent carries 1,143 reviews — the moat a new listing must climb.