black and decker tool set
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great$88.01avg listing price — sweet spot $15–$100
Growth
Good+25.4%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,735avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$12.50–$368.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$42K$42K/yr · 18K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, black and decker tool set is a $42K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Dec. Verdict: Skip it — 36/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
black and decker tool set market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $22K–$44K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #141
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 59%
- Out of stock
- 0.0%
- Avg brand age
- 55 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
50
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
1%
- BLACK+DECKER59%
- beyond17%
- Thatool14%
- DEKOPRO4%
- CRAFTSMAN3%
- Amazon Basics2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.4% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.9×
Top black and decker tool set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
beyond by BLACK+DECKER Home Tool Kit with 20V MAX Drill/Driver 83-Piece (BDPK70284C1AEV)
beyond$109.714.6★1,602 rev
BLACK+DECKER 12V MAX Drill & Home Tool Kit 60-Piece (BDCDD12PK)
BLACK+DECKER$84.114.6★6,306 rev
BLACK+DECKER 20V MAX 68-Piece Cordless Drill and Home Tool Project Kit with Tool Storage Bag (LDX120PK)
BLACK+DECKER$102.214.6★17,228 rev
BLACK+DECKER 65 Piece Home Repair Tool Set with Tool Bag
BLACK+DECKER$32.574.2★65 rev
BLACK+DECKER 20V MAX Power Tool Combo Kit 4-Tool Cordless Power Tool Set with 2 Batteries and Charger (BD4KITCDCRL)
BLACK+DECKER$179.384.5★6,640 rev
Newest
by launch date
248-Piece Tool Set - General Household Hand Tool Kit with Plastic Toolbox Storage Case for Men Home Repair DIY Projects
Thatool$65.0373 rev
Thatool 328 Pieces Home Tool Kit & Storage Case - General Household Hand Tool Set with Detachable Drawer for Easy Organization Perfect for DIY Repairs Home Maintenance
Thatool$89.29152 rev
255-Piece Tool Set - Tool Kit with 12V Cordless Drill Driver Toolbox Storage Case with Drawer General Household Drill Set for DIY Projects Home Repairs Handyman
Thatool$93.41279 rev
Thatool 139-Piece Tool Set - Tool Kit with 8V Cordless Drill Driver in ToolBox Storage Case General Household Drill Set for Home Repairs Handyman DIY Projects
Thatool$51.36308 rev
BLACK+DECKER 65 Piece Home Repair Tool Set with Tool Bag
BLACK+DECKER$32.5765 rev
Trending
90-day click momentum
Amazon Basics 173-Piece General Household Hand Tool Set with Storage Case Portable Tool Kit for Home Maintenance and Everyday Repairs
Amazon Basics$51.714.6★
248-Piece Tool Set - General Household Hand Tool Kit with Plastic Toolbox Storage Case for Men Home Repair DIY Projects
Thatool$65.034.8★
DEKOPRO Tool SetTool Kit with 8V Cordless Drill Tool Box with Drill Hand Drill Set for Men & Women Home Tool Kits for House Repair Handyman DIY 126 Piece
DEKOPRO$54.514.6★
BLACK+DECKER 42-Piece Bit Set for Screwdriver (BDA42SD)
BLACK+DECKER$12.504.7★
Amazon Basics 142-Piece Household Tool Kit for Home Repair Hand Tools with Storage Case 13.39 x 9.25 x 2.95 inch Turquoise
Amazon Basics$26.564.7★
What buyers say about black and decker tool set
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality tool kit”
“it was worth the price”
“It has made my life easier”
“can be carried anywhere”
“Exactly what I needed”
“carry case is sturdy”
“I also like that the tools are lightweight”
“Great quality and useful for basic maintenance”
“Size is perfect”
“battery has held up well”
What buyers complain about
“Bad quality”
“not at all Durable”
“never worked”
“The battery life is horrible”
“not strong enough is you gave a major project”
“I really dont think this doubled in value”
“Charger is faulted”
“as my selection was too small”
“tedious to use”
“One piece broke”
Top return reasons
Common questions
- Is black and decker tool set profitable to sell on Amazon United States?
- The niche generates $42K/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.4%. Flapen's verdict: Skip it (36/100).
- How competitive is the black and decker tool set niche?
- 7 brands and 50 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in black and decker tool set?
- Top complaints mined from reviews: Quality-Overall, Durability, Functionality-Overall. The return rate is 1.7%.
- When does demand for black and decker tool set peak?
- Demand peaks in Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the black and decker tool set niche?
- Listings span $12.50–$368.10; the average listing price is $88.01 (sweet spot $15–$100). The average incumbent carries 4,735 reviews — the moat a new listing must climb.