black and decker drill
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$60.92avg listing price — sweet spot $15–$100
Price range
Great$29.17–$107.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$607K$607K/yr · 216K searches
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.1%return rate — above 5% kills the launch gate
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad7,458.72avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, black and decker drill is a $607K/yr Amazon United States market (216K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 40/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
black and decker drill market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $487K–$609K
- units × avg price
- Conversion rate
- 4.6%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 56%
- Out of stock
- 0.0%
- Avg brand age
- 33 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
53
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- BLACK+DECKER94%
- JIARUISI2%
- BIHOO2%
- Bilijamy1%
Demand & seasonality
Weekly Amazon search volume, last 91 weeks — +9.0% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.5×
Top black and decker drill search terms
- black and decker drill117K/yr
- black and decker cordless drill24K/yr
- black and decker 20v drill14K/yr
- black decker drill16K/yr
- black and decker drill set10K/yr
- drill black and decker9K/yr
- black & decker drill8K/yr
- taladro black and decker8K/yr
- black & decker cordless drill4K/yr
- black and decker drill 20v3K/yr
Top black and decker drill products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BLACK+DECKER 20V MAX Cordless Drill Kit with Battery Charger Includes Double Sided Drill Bit (BCD702C1)
BLACK+DECKER$51.724.7★3,074 rev
BLACK+DECKER 12V MAX Cordless Drill/Driver Battery and Charger Included (BDCDD12C)
BLACK+DECKER$38.944.6★7,694 rev
BLACK+DECKER 20V MAX POWERCONNECT Power Drill Cordless Drill Driver Electric Screwdriver with 30 Piece Bit Set Battery and Charger Included (LD120VA)
BLACK+DECKER$50.094.5★39,027 rev
BLACK+DECKER 20V MAX* POWERCONNECT Cordless Drill Driver Kit with Drill Bit Set and Sockets 100 pc. Tool Kit for Home Battery and Charger Included Orange (BDC120VA100)
BLACK+DECKER$72.944.6★5,586 rev
BLACK+DECKER 20V MAX Cordless Drill/Driver Kit with Battery Charger and Double Ended Bit (BDCDD120C)
BLACK+DECKER$54.754.6★1,491 rev
Newest
by launch date
Bilijamy Cordless Drill Set 20V Power Drill Drivers - 1 * 2.0Ah Battery
Bilijamy$49.8327 rev
20V Cordless Drill Electric Power Drill Set with Battery Charger and Carrying Case 3/8 Keyless Chuck 2 Variable Speed 18+3 Torque 72pcs Driver Bits and Belt Hook Red
JIARUISI$35.24620 rev
BLACK+DECKER Cordless Drill Driver Power Drill with Battery and Charger Included 20V MAX POWERCONNECT (BCD382DS1)
BLACK+DECKER$85.1267 rev
BIHOO 20v Drill Driver Set Cordless Drill with Battery and Charger LED Tools Kit 25+1 Torque Setting 43pcs Drill Bits Orange
BIHOO$29.17230 rev
BLACK+DECKER 20V MAX Matrix Cordless Drill/Driver Kit White (BDCDMT120WC1FF)
BLACK+DECKER$67.511,163 rev
Trending
90-day click momentumBilijamy Cordless Drill Set 20V Power Drill Drivers - 1 * 2.0Ah Battery
Bilijamy$49.834.3★
20V Cordless Drill Electric Power Drill Set with Battery Charger and Carrying Case 3/8 Keyless Chuck 2 Variable Speed 18+3 Torque 72pcs Driver Bits and Belt Hook Red
JIARUISI$35.244.6★
BLACK+DECKER 20V MAX Cordless Drill/Driver Kit with Battery Charger and Double Ended Bit (BDCDD120C)
BLACK+DECKER$54.754.6★
BLACK+DECKER 8V MAX* Cordless Drill + 43 pc. Home Decor Project Kit (BDCD8HDPK)
BLACK+DECKER$44.274.5★
BLACK+DECKER 12V MAX Cordless Drill/Driver Battery and Charger Included (BDCDD12C)
BLACK+DECKER$38.944.6★
What buyers say about black and decker drill
What buyers praise and complain about, mined from review topics.What buyers love
“Good brand, good tool”
“Good price”
“Amazing battery life”
“Very durable”
“Works with ease and very dependable”
“Exactly as expected - my best tool”
“Handy & lightweight tool to use around the house”
“Powerful drill for its size”
“You can fit all this, literally, in a standard plastic grocery bag”
“The battery charges fast”
What buyers complain about
“Poor Battery Life”
“No charge”
“There was no battery”
“You need to know that this is NOT a commercial quality tool”
“Not built to last”
“This seller did not send me a new product”
“Doesnt work”
“Spark and smoke”
“Its not super powerful”
“it got heavy use”
Top return reasons
Common questions
- Is black and decker drill profitable to sell on Amazon United States?
- The niche generates $607K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +9.0%. Flapen's verdict: Skip it (40/100).
- How competitive is the black and decker drill niche?
- 4 brands and 53 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in black and decker drill?
- Top complaints mined from reviews: Battery Life, Charging, Battery Inclusion. The return rate is 5.1% — above our launch gate.
- When does demand for black and decker drill peak?
- Demand peaks in Dec; the busiest month runs 1.5× the quietest.
- What does it cost to enter the black and decker drill niche?
- Listings span $29.17–$107.32; the average listing price is $60.92 (sweet spot $15–$100). The average incumbent carries 7,459 reviews — the moat a new listing must climb.